I need to be frank with you about something, Jack: I feel like I have been writing the same email for years now.

The truth is that I have probably written different versions about Daily Kos's financial hardships hundreds of times—and for good reason—we have been struggling financially for years.

Daily Kos once relied solely on advertising revenue to support all our work and operations. Unfortunately, because of Big Tech taking up an ever-growing share of digital advertising revenue those days are long gone and likely will never return.

We aren't alone. No news organization, whether it is print, digital, public, award-winning, niche, or general interest, has been able to escape the financial hardships that have plagued the industry. Some have survived by charging to access their content through paywalls or expensive subscriptions, some have made budget cuts, including staff layoffs. Some news outlets haven't survived.

Daily Kos has survived these last couple of years because of the generous support of our community donating what they can to power our work. Today over 60% of our revenue comes from donations of just a few dollars. We literally can't survive without your help.

However, with such an important election on the horizon, it's not enough for Daily Kos to just survive—we need to thrive! Can you support progressive news and activism with a donation of $5 or whatever amount is meaningful to you today?

PLEASE DONATE
Thank you for all you do,
Amanda McKay, Daily Kos

If you wish to donate by mail instead, please send a check to Daily Kos, PO Box 70036, Oakland, CA, 94612. Contributions to Daily Kos are not tax deductible.