Hi John,

It’s official! The first U.S. countywide vote to prohibit factory farms will take place on November 5th in Sonoma County, California. This historic measure has been given the name Measure J, after the Sonoma County Board of Supervisors asked the Registrar of Voters to assign the already intensely debated initiative a measure letter months earlier than normal.

Please help us spread the word about this groundbreaking ballot measure on social media! You can share the news on Instagram, Facebook, and Twitter.

This vote is only happening because a grassroots coalition, including Direct Action Everywhere SF Bay Area, gathered over 37,000 signatures -- over 130% of the signatures needed to get the measure on the ballot.

Unfortunately, despite this widespread support, the county supervisors took a position of opposition to the measure, based largely on a biased and admittedly exaggerated report of the measure’s economic impact. You can read more about this in this article from The Press Democrat.

The battle over this ballot measure comes after a decade of investigations into Sonoma County factory farms by Direct Action Everywhere and other groups. Below is a photo from inside a Perdue-supplying chicken factory farm in Sonoma County that shut down permanently following a DxE investigation in 2018 that exposed sick and injured birds who could not walk to food or water. The farm was referred as a suspect for criminal animal cruelty to the Sheriff’s Office by the county’s Animal Services Department after they examined birds DxE investigators removed from the facility.
There are still other Perdue-supplying factory farms in Sonoma County where egregious animal cruelty and public health risks have been documented. The authorities refuse to take any action against Perdue, and instead, are prosecuting animal rescuers.  

Factory farms are not above the law. It’s time to hold animal abusers like Perdue accountable. If Sonoma County voters pass Measure J, it will change the course of history in Sonoma County and beyond.

Stay tuned for more news and ways that you can help make this factory farm ban a success.

Cassie

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