Check out our fresh new look! We're thrilled to unveil our revamped brand with a sleek new logo, font, and vibrant colours. The new ‘backwards arrow’ logo signifies our opportunity to prevent human trafficking before it occurs, and the transformation reflects our unwavering commitment to preventing human trafficking before it occurs.

At the heart of our approach is a focus on prevention and leveraging intelligence to stay ahead. It's been an incredible journey of reflection, prioritisation, and refining our mission, and we couldn't have done it without the incredible support and expertise of our incredible creative partners at Fold7 and our superb web development team at Chops.Digital. Together, we've crafted a brand embodying our passion and purpose.

Stay tuned as we continue to evolve and introduce even more exciting changes. Visit our new website to experience the transformation first-hand, and join us as we work to make a positive impact in the fight against human trafficking. Together, we can make a difference!

As anticipation builds for major sporting events like the Olympics, it's crucial to address a dark reality often overlooked: human trafficking. Studies reveal a troubling trend—the rise in demand for commercial sex services surrounding these events. The influx of visitors, all in one place, seeking entertainment increases the risk of exploitation and trafficking. Alongside the huge revenue generated by the sports industry and event sponsors, profits from trafficking at these events is also huge. Traffickers strategically advertise services online and therefore see major events as an opportunity to profit from increased demand, highlighting the exploitation overshadowing the spectacle.

Read the full article here.