I wish more people appreciated these values and the work of Ayn Rand.
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Friend,
This email is different from anything I’ve ever sent before. It’s not about
politics or policy per se, but something deeper: philosophy and literature.
Atlas Shrugged is indeed an important book, but my personal favorite novel by
Ayn Rand isThe Fountainhead — with its themes of independence and integrity. In
fact, when I was first dating my girlfriend and saw a dog-eared copy ofThe
Fountainhead on her bookshelf, I knew I’d found my soulmate!
We both resonated with the ideas of Ayn Rand: individualism, limited
government, personal responsibility, and hard work! I wish more people
appreciated these values and the work of Ayn Rand.
That’s why I’m sending you this urgent message about an organization I’m
personally supporting, The Atlas Society, whose sole mission is to engage young
people with the ideas of Ayn Rand.
Their CEO, Jennifer Grossman, has been my friend for thirty years — from our
crusades for school choice as a supporter of my gubernatorial campaign to
events she’s hosted for me in Malibu.
Today, she’s leading The Atlas Society, a non-profit organization creatively
leveraging graphic novels, animated videos, and student events to spread Ayn
Rand’s message of capitalism, reason, and entrepreneurship to young people.I
promised Jennifer I would help her raise $20,000 to support the mission. Please
click here to donate $10, $50, $100, $500, $1,000, or ANY amount >>>
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Donate
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(Here I am with my friend, Jennifer Grossman, CEO of The Atlas Society. Please
support her work by making a donation here!
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)
Ayn Rand’s literature and philosophy fundamentally challenge the root causes
of so many destructive movements we see today: the victim ideology that
undergirds DEI and critical race theory, the postmodernist doctrines that
promote transgenderism, the irrationality that fuels climate alarmism, and the
authoritarianism that justified Covid lockdowns and mandates.
But The Atlas Society goes beyond challenging poisonous ideologies — it finds
fun, creative, engaging ways to promote positive values: productivity,
self-reliance, independence, and pride in achievement (not pride in immutable
characteristics).
You can help The Atlas Society introduce these ideas to the next generation by
clicking below and donating $10, $20, $50, or even $100 today.
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There is a reason collectivist ideas like socialism and identity politics
appeal to young people.
That’s because they are emotional.
When you talk about freedom, capitalism, history, and individualism, these are
intellectual arguments. Plus, there’s the added challenge that young people
simply aren’t READING anymore. In the 1970s, 70% of young people read books
every day just for fun — I know I did because that was when I readAtlas Shrugged
andThe Fountainhead!
Today, just 12% of young people read books daily for fun… so getting them to
pick up a 1,000-page novel isn’t so easy!
That’s why The Atlas Society has turned Ayn Rand’s famous novels and
screenplays into graphic novels to distribute at Comic Cons, recruited pop
artists to create music videos with Randian lyrics, published “Pocket Guides”
to concepts like Socialism and Postmodernism, and even leveraged AI to produce
book trailers to market Rand’s fiction.
And it’s working, with millions of young people watching, reading, and
engaging with these ideas on social media and at events!
If you and I fail to reach more young people with a moral philosophy based on
reason, achievement, individualism, and freedom, then the next generation will
continue to embrace a culture of irrationalism, entitlement, victimhood,
collectivism, and resentment.
You can free the younger generation from collectivist delusions and help The
Atlas Society transform the next generation's mindset. Click any button to show
your support.
Donate $10
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Donate ANY Amount
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Changing our culture begins with PHILOSOPHY, and who better to do so than Ayn
Rand? Her works have the power to revive the values that made this country
great. I’ve seen some of the young people The Atlas Society is engaging — and
their optimism is infectious!
That’s why I’m optimistic about the future.
And it’s that optimism I want you to invest in.
Your generous support will help The Atlas Society introduce Ayn Rand’s moral
ideas to more young people. Please click below to inspire future generations.
Donate $10
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Donate ANY Amount
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Thank you,
Larry Elder
The Atlas Society is a 501(c)(3) Not For Profit Organization. All donations
are tax-deductible.
15 E Market St #6103
Leesburg, VA 20178 unsubscribe
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