Data can boost rebate programs with customized approach | Use best practice sessions to upskill sales teams | Airfreight volumes, rates rise amid Red Sea troubles
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April 9, 2024
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Data can boost rebate programs with customized approach
Rebate programs are a valuable tool for distributors, and customized rebates are more effective than one-size-fits-all, writes Mitch Lee of price management firm Vendavo. Lee details ways in which data can be used to structure rebate programs with customer-specific objectives and offers tips for distributors creating strategies with real-time, dynamic pricing and rebates.
Full Story: Modern Distribution Management (tiered subscription model) (4/5) 
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Short, weekly sessions where sales teams learn best practices and try them out with their peers are an effective means of upskilling sales teams, writes Doug Wyatt, vice president of sales and marketing at SPARXiQ. Wyatt details ways training programs can overcome challenges and achieve measurable impacts to beat their competition. Sellers at distributors that used the method averaged 12.6% top-line sales growth.
Full Story: National Association of Wholesaler-Distributors (4/5) 
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The hostilities in the Red Sea have prompted a double-digit rise in use of airfreight, with an accompanying rise in prices. While average spot rates for shipping cargo through the region have seen a 71% year-on-year increase, airfreight prices have also climbed but are offset by the assurance of speedy, safe delivery.
Full Story: The Wall Street Journal (4/5) 
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Operations and Technology
MIT researchers took a page from traffic congestion solutions and developed a deep-learning model to manage warehouse robotic traffic. Hundreds of warehouse robots are reprogrammed every few seconds to change their tasks and avoid collisions, so the researchers developed a system to divide robots into smaller groups that can be managed more quickly.
Full Story: Tech Briefs (4/1) 
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Geopolitical factors drive sourcing diversity initiatives
(Pixabay)
Multiple geopolitical factors, including ongoing effects of tariffs on imports from China and China's tension with Taiwan, are forcing suppliers to prioritize supplier diversity, said experts at an American Apparel & Footwear Association summit earlier this month. "[V]olatility is normal -- you should just accept that, be happy with that, take it in," said Luis Velazquez, a senior vice president at Fabletics.
Full Story: Supply Chain Dive (4/4) 
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Four in 10 senior procurement executives in North America say they ignore sustainability in supply chains, according to a survey by software-maker Sedex. "These findings are a wake-up call for any business that is serious about its social and environmental performance," says Sedex's Maurizio Capuzzo. Another finding: 37% say they have no knowledge of sustainability-oriented legislation that might affect their business.
Full Story: Supply Chain Management Review (4/4) 
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Sales and Marketing
A Forrester survey finds that Millennials and Generation Zs, now 71% of B2B buyers, have different expectations and approaches. They bring other values to the process, use a network to make decisions and want to be involved in developing products and services.
Full Story: Forbes (tiered subscription model) (4/5) 
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The Business Leader
Skills-based hiring is gaining favor with many companies, especially in the tech sector, with college degrees sometimes being removed from job requirements altogether. LaunchCode CEO Julian Nicks says, "The reality is the demand for tech workers is growing faster than the traditional college pipeline, so it has been imperative that employers look for talent elsewhere."
Full Story: The Hill (4/5) 
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