| ? |
 |
|
Don't like ads? Go ad-free with TradeBriefs Premium    
CEO Picks - The best that international journalism has to offer!  S10With Literally Zero Words, Taylor Swift Just Taught a Brilliant Lesson in Emotional Intelligence   I acknowledge: This is a bit of a trick question. Because while it's obviously hard to dig into everything Swift has ever said or written, she is the rare pop artist who has made a ton of money-;but who doesn't make a big deal about the fact that she's made a ton of money.In short, Swift connects with her core fans on so many levels: gender, age, culture, aspirations, relationships. Plus, whether you're into her music or not, she's objectively a very talented songwriter.
Continued here
|
S7The Neuroscience of Why Next Week's Total Solar Eclipse Will Make Us All Happier and More United  Given the state of the nation's politics and the near constant drumbeat of grim surveys about the state of our mental health, a whole lot of experts are frantically trying to figure out how to make Americans happier and more united. The eclipse will be visible across a wide arc of the United States on Monday, starting near Houston around 1pm local time and sweeping all the way up to Niagara Falls after 3pm. (The good folks at NASA have you covered if you need any details to make plans.) The event will of course be fascinating from a scientific perspective, but experts insist seeing the sun disappear also stirs up powerful emotions in humans.Â
Continued here
|
| ? |
|
S4S8New Study Shows What's Driving Turnover Among Women In Tech Positions  Historically, women have faced significant obstacles in the predominantly male tech sector, from gender discrimination to a lack of representation in leadership positions. And new data shows that those obstacles have only increased amid the economic turmoil and shifting work culture of the past year.To explore the impact of the evolving tech workplace on women, expert technology adviser Ensono surveyed 1,500 female-identifying, full-time tech employees in the U.S., U.K., and India about their experiences and challenges at work.
Continued here
|
| ? |
|
S9March, Markets? It's All Madness. Here's How to Come Out a Champ  Every year, March Madness brings back a chance to learn. Turns out it's the same lesson every year: Styles makes fights. What it means is this: When two forces meet -- forces with very different assets, ideas, and ways of operating -- anything is possible and, more profound, nothing can be counted on. No doubt, the lesson permeates college basketball's end-of-season tournament because every year teams that have never played each other in the regular season and know scant little about each other, suddenly meet. Teams can watch film and strategize, but it's impossible to accurately estimate how they'll respond to a completely foreign style until they actually meet it. That's when styles make fights. And who wins? Be it in college basketball or business, it's the leader and the team ready to adapt.The styles-make-fights lesson suggests that, no matter what your balance sheet as a team suggests, any force can beat any other force when the conditions change. The lesson is vital to business leaders because, as in sports, organizations have a predictable tendency to rely disproportionately on stats and strategy and to conclude that meatier means mightier. Case in point, all too often, a company's current market share, its cash position, the superiority of its technology, or even simply its years of having been on top are in and of themselves considered sufficient to assume it will continue to beat the competition. The college basketball equivalent is assuming that the school with the most trips historically to the Final Four or the biggest war chest for recruiting players and coaches alike is the shoo-in. If this were true, we wouldn't talk about Cinderella stories or blue-blood upsets, or call the whole thing madness.
Continued here
|
S15How Will the Solar Eclipse Affect Animals? NASA Needs Your Help to Find Out The shadow of a total solar eclipse will cross some regions of Mexico, the United States, and Canada on April 8. The day will be obscured by a brief false night. The infrequency with which such a phenomenon occurs in that area makes it an anomalous event for the animals that live there. So far, most of the information on animal reactions to an eclipse is anecdotal, but there are scientific efforts to make systematic observations. NASA has a plan to increase our scientific understanding of how animals react to eclipsesâand to make that happen, it needs your help.In a total solar eclipse, the moon is positioned in alignment between the Earth and the sun. To view an eclipse, you need to be on the sunny side of the planet (where it's daytime) and be located directly in the path of the lunar shadow as it occurs. The alignment causes the moon's shadow to be cast on the planet's surface. That such an event occurs in the same place only once every 300 to 400 years does not imply, however, that the phenomenon is rare in general. A total solar eclipse occurs, on average, every 18 months somewhere. Many times it falls over the ocean; its audience is usually marine species.
Continued here
|
| ? |
|
|
| ? |
|
|
|
S207 Best Water Leak Detectors (2024): Smart Water, Temperature, and Humidity Sensors If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIREDWater plays an essential role in our homes, but it can also wreak havoc. Burst pipes, leaky toilets, and misbehaving appliances can really dampen your day. Around one in 50 insured homes files a claim related to water damage or freezing every year, according to the Insurance Information Institute, and the average cost of the property damage is about $11,000. The longer a leak goes undetected, the more damage it does, destroying furniture and decorations, spawning mold and fungi, and even threatening structural integrity.
Continued here
|
S53 Keys of Persuasion, According to Nobel Prize-Winning Psychologist Daniel Kahnman  Daniel Kahneman, the Princeton University psychology professor credited with laying the foundation of behavioral science, died last month at the age of 90. Kahneman and his famed partner, Amos Tversky, uncovered a long list of cognitive biases that affect our thinking and decision-making. In 2011, about a decade after Kahneman won a Nobel Prize for his work, he published Thinking, Fast and Slow. I revisit it at least once a year because it's the best book on persuasion even though it doesn't have 'persuasion' or 'communication' in the title.Â
Continued here
|
S6Science Says These 10 Songs Are Guaranteed to Make You Really Happy--Right Now  We all want to be happy, but as we know, that's not always possible. A particularly rough day on the job, an argument with a co-worker or boss, an important assignment that doesn't go according to plan--these or any number of other negative things at work can send us to a very unhappy place.The good news is that research conducted by music psychologist Michael Bonshor at the University of Sheffield has found that certain songs can indeed take us from down in the dumps to a very happy place in the wink of an eye.
Continued here
|
S1How patients are using technology to kick-start a healthcare revolution  People navigating the healthcare system can feel like they’re trapped in a labyrinth. They fumble through dark passageways and blind alleys, hand outstretched and each step tentative. All the while, they fear the next corner will hide another monster — disease, injury, or financial ruin — or, perhaps as bad, another dead end.That’s how Susannah Fox, author of Rebel Health, describes the reality many face in today’s healthcare system, a reality that can be especially dark for those living with a rare condition. But there are lights in the labyrinth: We aren’t alone. By connecting with and learning from each other, we can help each other better map the maze and find our way through it.
Continued here
|
S11S12S18Best Privacy Browsers (2024): Brave, Safari, Ghostery, Firefox, DuckDuckGo Google's admission that, yes, it does track you while you're in Chrome's Incognito mode, is just the latest in a long line of unsettling revelations about just how keenly Big Tech keeps an eye on our movements every time we connect to the internet. Billions of data records will now be deleted as part of a settlement to a class action lawsuit brought against Google.As we've written before, Incognito mode and the equivalent modes offered by other browsers aren't as secure as you might think, particularly if you start signing into accounts like Google or Facebook. Your activities and searches as a logged-in user on large platforms can still be recorded, primarily to create advertising that's more accurately targeted toward your demographic.
Continued here
|
S3S13S23Claims of TikTok whistleblower may not add up  The United States government is currently poised to outlaw TikTok. Little of the evidence that convinced Congress the app may be a national security threat has been shared publicly, in some cases because it remains classified. But one former TikTok employee turned whistleblower, who claims to have driven key news reporting and congressional concerns about the app, has now come forward.
Continued here
|
S24The One Big Thing You Can Do for Your Kids  The research shows that you probably have less effect on your kids than you thinkâwith one big exception: Your love will make them happy.Want to stay current with Arthur's writing? Sign up to get an email every time a new column comes out.
Continued here
|
S25Do Voters Care About Policy Even a Little?  Joe Biden turned one of the highest-polling ideas in politics into reality. Few voters have even noticed.Suppose the president asked you to design the ideal piece of legislationâthe perfect mix of good politics and good policy. You'd probably want to pick something that saves people a lot of money. You'd want it to fix a problem that people have been mad about for a long time, in an area that voters say they care about a lotâsuch as, say, health care. You'd want it to appeal to voters across the political spectrum. And you'd want it to be a policy that polls well.
Continued here
|
S26The Great Democratic Success Story That Wasn't  America can't deliver Myanmar from its dictatorship, but it can do more than shift the burden and look away.The Obama administration seemed to take special pride in its policy toward Myanmar. American statecraft had coaxed the country's reclusive military dictatorship onto a path of democratic transformation, Kurt Campbell, who served as an assistant secretary of state at the time, wrote in his 2016 book, Pivot: "One of the world's most isolated, tragic, and magical lands had finally opened to the world because of intrepid American diplomacy, perhaps fundamentally changing the trajectory of Asia."
Continued here
|
S2S22S30Solar Eclipses Are Always With Us  "In celestial spaces shadows cannot fail to fall, and the solid earth must now and then intercept them," Mabel Loomis Todd wrote in 1897.This is an edition of Time-Travel Thursdays, a journey through The Atlantic's archives to contextualize the present and surface delightful treasures. Sign up here.
Continued here
|
S29AI Has Lost Its Magic  I frequently ask ChatGPT to write poems in the style of the American modernist poet Hart Crane. It does an admirable job of delivering. But the other day, when I instructed the software to give the Crane treatment to a plate of ice-cream sandwiches, I felt bored before I even saw the answer. "The oozing cream, like time, escapes our grasp, / Each moment slipping with a silent gasp." This was fine. It was competent. I read the poem, Slacked part of it to a colleague, and closed the window. Whatever.A year and a half has passed since generative AI captured the public imagination and my own. For many months, the fees I paid to ChatGPT and Midjourney felt like money better spent than the cost of my Netflix subscription, even just for entertainment. I'd sit on the couch and generate cheeseburger kaiju while Bridgerton played, unwatched, before me. But now that time is over. The torpor that I felt in asking for Hart Crane's ode to an ice-cream sandwich seemed to mark the end point of a brief, glorious phase in the history of technology. Generative AI appeared as if from nowhere, bringing magic, both light and dark. If the curtain on that show has now been drawn, it's not because AI turned out to be a flop. Just the opposite: The tools that it enables have only slipped into the background, from where they will exert their greatest influence.
Continued here
|
S45The Future of the U.S.-Israel Relationship  "Very simply, the Israeli military has a sort of lower threshold for what it's willing to tolerate and the risk that it's willing to put civilians in."President Joe Biden put Prime Minister Benjamin Netanyahu on notice in their first call since Israeli strikes killed seven aid workers in Gaza. In a sharp shift, Biden told Netanyahu he wants to see an immediate cease-fire and warned that future U.S. military support now comes with conditions.
Continued here
|
S17S33Photos of the Week:  The World Coal Carrying Championships in England, damage from an earthquake in Taiwan, a destroyed hospital in the Gaza Strip, a beekeeper at work in Ukraine, cherry-tree blossoms in Germany, an appearance by the Easter Bunny at the White House, rally racing in Kenya, flooding in west-central France, and much more Dancers perform during Radio City Rockette auditions at Radio City Music Hall, in New York City, on April 3, 2024. #
Continued here
|
S14Identity Thief Lived as a Different Man for 33 Years It's been a week since the world avoided a potentially catastrophic cyberattack. On March 29, Microsoft developer Andres Freund disclosed his discovery of a backdoor in XZ Utils, a compression tool widely used in Linux distributions and thus countless computer systems worldwide. The backdoor was inserted into the open source tool by someone operating under the persona "Jia Tan" after years of patient work building a reputation as a trustworthy volunteer developer. Security experts believe Jia Tan is the work of a nation-state actor, with clues largely pointing to Russia, although definitive attribution for the attack is still outstanding.In early 2022, a hacker operating under the name "P4x" took down the internet of North Korea, after the country's hackers had targeted him. This week, WIRED revealed P4x's true identity as Alejandro Caceres, a 38-year-old Colombian American. Following his successful attack on North Korea, Caceres pitched the US military on a "special forces"-style offensive hacking team that would carry out operations similar to the one that made P4x famous. The Pentagon eventually declined, but Caceres has launched a startup, Hyperion Gray, and plans to further pursue his controversial approach to cyberwarfare.
Continued here
|
S19Creative Aurvana Ace 2 Review: These Solid-State Earbuds Sound Insane If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIREDFor those of us who can't stop listening to music on the go, the past decade has been a whirlwind. We've seen the rise of AirPodsâand the associated loss of the headphone jackâin addition to a vast array of microphone, noise-canceling, and other feature improvements that make listening on the go more convenient. One thing we haven't really seen? A big jump in audio quality.
Continued here
|
S43The Rock Never Blinks  The opening months of 2024 have posed a question: How many different people can the Rock be at once? There he goes, taking the stage at the Oscars, grinning and gleaming on The Tonight Show: Movie-Star Rock. Here he is, joining the board of the WWE's corporate owner, appearing on CNBC: Mogul Rock. (That one wears glasses!) Here he comes, this weekend, making his much-hyped return to Wrestlemania. He'll climb back into the ring, stomping and slapping: Well, that's just the Rock. He's not a person but a parade, and it works, all of it at once, because Dwayne "The Rock" Johnson never blinks.At the same time, he remains Pitchman Rock, introducing a line of men's skin-care products. The new brand, called Papatui, joins the Rock's portfolio alongside Teremana tequila and Zoa, an energy drink.
Continued here
|
S44Drones Could Unite Ranchers and Conservationists  In the summer of 2022, several researchers with USDA Wildlife Services held their breath as a drone pilot flew a large drone, equipped with a camera, toward a wolf standing in a pasture in southwestern Oregon. The team members, watching from a distance, expected the wolf to freeze or run away the minute the whirring rotors approached it. But to their disbelief, it did neither.Instead, the wolf wagged its tail, stretched out its front legs, lowered its head, and lifted its buttâa classic canine invitation to play and precisely the opposite of the response researchers were hoping for. The project, led by Paul Wolf, the southwest Oregon district supervisor for Wildlife Services, was designed to find ways to use drones to scare wolves away from livestock, not give the animals a new toy.
Continued here
|
S2114 Best PlayStation VR2 Games to Play Right Now (2024) If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Please also consider subscribing to WIREDSix years after Sony released its first virtual reality headset, we finally got our hands on the PS VR2. If you can wrap your head around spending more for an accessory than for the console itself, the headset is worth the wait. Sony got rid of the external processor boxes, upped the resolution, and added features like HDR support and advanced eye tracking. It's also really, really comfortableâalmost comfortable enough to make you forget that it's still wired.
Continued here
|
S37Why a Cognitive Scientist Put a Head Cam on His Baby  The perspective of a child could help AI learn languageâand tell us more about how humans manage the same feat.When Luna was seven months old, she began wearing, at the behest of her scientist father, a hot-pink helmet topped with a camera that would, for about an hour at a time, capture everything she saw, heard, and said.
Continued here
|
S1How patients are using technology to kick-start a healthcare revolution People navigating the healthcare system can feel like they’re trapped in a labyrinth. They fumble through dark passageways and blind alleys, hand outstretched and each step tentative. All the while, they fear the next corner will hide another monster — disease, injury, or financial ruin — or, perhaps as bad, another dead end.
That’s how Susannah Fox, author of Rebel Health, describes the reality many face in today’s healthcare system, a reality that can be especially dark for those living with a rare condition. But there are lights in the labyrinth: We aren’t alone. By connecting with and learning from each other, we can help each other better map the maze and find our way through it.
Continued here
|
S16S27An Utterly Misleading Book About Rural America  Rage is the subject of a new book by the political scientist Tom Schaller and the journalist Paul Waldman. White Rural Rage, specifically. In 255 pages, the authors chart the racism, homophobia, xenophobia, violent predilections, and vulnerability to authoritarianism that they claim make white rural voters a unique "threat to American democracy." White Rural Rage is a screed lobbed at a familiar target of elite liberal ire. Despite this, or perhaps because of it, the authors appeared on Morning Joe, the book inspired an approving column from The New York Times' Paul Krugman, and its thesis has been a topic of discussion on podcasts from MSNBC's Chuck Todd and the right-wing firebrand Charlie Kirk. The book has become a New York Times best seller.It has also kindled an academic controversy. In the weeks since its publication, a trio of reviews by political scientists have accused Schaller and Waldman of committing what amounts to academic malpractice, alleging that the authors used shoddy methodologies, misinterpreted data, and distorted studies to substantiate their allegations about white rural Americans. I spoke with more than 20 scholars in the tight-knit rural-studies community, most of them cited in White Rural Rage or thanked in the acknowledgments, and they left me convinced that the book is poorly researched and intellectually dishonest.
Continued here
|
S28A Secret Code May Have Been Hiding in Classical Music for 200 Years  A violinist believes he has discovered a previously unknown system of dynamics in Beethoven's original manuscripts.In the spring of 1825, Ludwig van Beethoven was struck by a gut ailment so severe that he thought he might die. That summer, after he recovered, he returned to the string quartet he'd been writing before his illnessâQuartet No. 15 in A Minor, Op. 132âand added a new segment inspired by his survival. To this day, the piece is known for the slowly unfolding, baffled joy of its third movement, where the music seems to trace the shuffling steps of an invalid breathing fresh air for the first time in weeks. Beethoven would call it Heiliger Dankgesang, a "holy song of thanksgiving."
Continued here
|
S31A Vision of the City as a Live Organism  Imagine a city of staggering, sometimes menacing beauty. Its history is bloody, but it carries on, becoming more mesmerizingly strange with each era.Now imagine that the city is sentient. It has agency and consciousness; it decides who gets to stay and who needs to leave. It's both a physical place and an ambient spirit that constantly inhabits different forms; it can seduce a visitor and twist time backwards. A talking, typing version of that city somehow ends up in a WhatsApp group for people who have had a terrible time visiting it, where it responds to the influx of complaints: "COME ON, KIDS," it writes at one point. "Don't go to the city and then get all scandalized by city life."
Continued here
|
S32Don't Let Trump Exhaust You  This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here.The Trump campaign is trying to turn the electoral process into a moral swamp. Voters are going to have to pace themselves to get to November.
Continued here
|
S34Is Theo Von the Next Joe Rogan?  Someone is talking to you. Or is he talking to himselfâ? A deep, spacey voice with pondering pauses and a resinous Louisiana accent. "There's this trick," the voice says. "That's the devil out there ⦠That's Satan, baby. That's Lucifer, bruh. That's Lucifer, that darkness sniffer." Your whole life, it goes on; "you think, Oh, I'll, I'll just keep judging, keeping people at a distance ⦠But then I get to the end of my life and I'll realize, You know what? I didn't win anything by doing that. That was a trick. And the only thing I won was being alone."Theo Von is not a preacher. Not officially. Officially, he's a comedian with a podcast. But unofficially, he'll take you right there, into that biblical light, into the hell-chasm and the soul in its solitude and the benevolent rays of the divine. "The Lord lurks where the devil jerks," Von says. And if he could get the devil onto his podcastâif he could land a two-hour download with Lucifer, that darkness sniffer, that snorter of lines of uncut nightâhe probably would.
Continued here
|
S35What Orwell Really Feared  In 1946, the author repaired to the remote Isle of Jura and wrote his masterpiece, 1984. What was he looking for?The Isle of Jura is a patchwork of bogs and moorland laid across a quartzite slab in Scotland's Inner Hebrides. Nearly 400 miles from London, rain-lashed, more deer than people: All the reasons not to move there were the reasons George Orwell moved there. Directions to houseguests ran several paragraphs and could include a plane, trains, taxis, a ferry, another ferry, then miles and miles on foot down a decrepit, often impassable rural lane. It's safe to say the man wanted to get away. From what?
Continued here
|
S36How Trump Is Dividing Minority Voters  The most succinct explanation for how Republicans expect Donald Trump to win in November may have come from, of all people, the firebrand Representative Matt Gaetz of Florida."What I can tell you," Gaetz said earlier this year, "is for every Karen we lose, there's a Julio and Jamal ready to sign up for the MAGA movement."
Continued here
|
S38Feminism, Womanhood, and Celebrity  This is an edition of the Books Briefing, our editors' weekly guide to the best in books. Sign up for it here.This week, Sophie Gilbert, a staff writer at The Atlantic, won the National Magazine Award for reviews and criticism (The Atlantic took home a bunch of other awards too). Sophie's work has long circled the way women are depicted in pop culture, and her winning set of essays all explore the constraining categories that movies and television shows and celebrities propagate and, every once in a while, try to subvert. I'll read anything by Sophie, but I particularly enjoyed her review of Mary Gabriel's new biography of Madonna. The pop star's life and changing persona have been "an exercise in reinventing female power," Sophie writes. "That people are still arguing about herâover whether she's too old, too brazen, too narcissistic, too sexual, too deluded, too Botoxed, too shamelessâunderscores the scope and endurance of Madonna's oeuvre."
Continued here
|
S39A Brilliantly Brutal Dev Patel  In Monkey Man, the actor and filmmaker channels his persistent irritations about Hollywood into a stylish thriller.As an actor, Dev Patel has tended to play bighearted softies in rousing crowd-pleasers. Though he's occasionally ventured beyond such territoryâsee his brooding, magnetic work in 2021's The Green KnightâPatel's résumé highlights include playing an embattled game-show contestant in Slumdog Millionaire, a kind manager in the Best Exotic Marigold Hotel films, and a haunted adoptee in Lion.
Continued here
|
S40The United States and Israel Are Coming Apart  A rift has opened between Israel and the United States. No breach between the two countries has been as wide or as deep since the mid-1950s, when the Eisenhower administration compelled Israel to withdraw from the Sinai Peninsula. President Joe Biden expressed grave displeasure with Israel this week over the strike that killed seven aid workers from World Central Kitchen, and a phone call between him and Israeli Prime Minister Benjamin Netanyahu yesterday was reportedly tense. But those are just the surface-level fissures that emanate from a much more profound split.Washington and Jerusalem don't just differ over tactics, nor even just over plans for the medium term. For the first time in modern memory, the two countries are also at odds over long-term visions and goals, as Israel's territorial ambitions are coming into ever-greater and more direct conflict with U.S. strategic interests in the Middle East.
Continued here
|
S41What Is AI Without Its Capacity for Delight?  This is Atlantic Intelligence, a limited-run series in which our writers help you wrap your mind around artificial intelligence and a new machine age. Sign up here.In the first few months after the release of ChatGPT, AI chatbots felt, to many, like magic: They conjured poems and cocktail recipes, and secretly did at least one writer's job. These programs appeared to be the first nonhuman entity to master human language, and many people ascribed them with intelligence, even sentience. My colleague Ian Bogost wrote at the time that AI offered a way "to play textâall the text, almostâlike an instrument."
Continued here
|
S42Why Beyonc  This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here.One week ago, Beyoncé released a sprawling 27-track album, the second in a promised trilogy. In the days since, it has dominated conversations about country music in America. I spoke with my colleague Spencer Kornhaber, who writes about music for The Atlantic, about how the pop icon is taking on genre, the country-music establishment, and her own celebrity.
Continued here
|
 |
TradeBriefs Publications are read by over 10,00,000 Industry Executives About Us | Advertise Privacy Policy Unsubscribe (one-click) You are receiving this mail because of your subscription with TradeBriefs.
Our mailing address is GF 25/39, West Patel Nagar, New Delhi 110008, India |
