John, I needed to make sure you saw my email from earlier:
To make a long story short, I gave my team the green light to launch new TV ads a week early, even though the money wasn’t in our budget.
It was a risky decision, but having these ads live is essential to fighting back against the MILLIONS pouring into Nevada from dark money groups, like the Koch Network, attempting to flip my seat red – and our Senate majority along with it.
I made this decision because I'm confident that supporters like you will step up to help us close this budget gap. But right now, we’re not on track to hit our goal, and I noticed that you haven't chipped in yet.
Can I count on you to rush a gift of $5 or more before midnight to get our new ads on the air?
[link removed]
Thank you,
Jacky
---------- Forwarded message ----------
From: Jacky Rosen
Date: Mon, Apr 1, 2024
Subject: I took a major risk
John, I just made a bit of a risky decision:
This morning, I authorized our new TV ads to launch a week early, even though the money wasn’t in our budget. My finance director wasn’t exactly thrilled with the idea at first, but she came around once I explained why. Let me fill you in:
I'm officially the most vulnerable woman in the Senate, and dark money groups like the Koch network are pouring millions into Nevada to flip my seat red.
Right now, it’s critical we get our ads live ASAP – because having these ads up and running is the best way to counter the GOP's attacks.
But now, we’re facing a $500,000 budget gap that we have to make up to get these new ads live. We absolutely can’t afford to fall further behind right now, but I told my finance director that I trust top supporters like you to have my back.
So please, can you chip in $5 or whatever you can spare right now to help us get these new ads on the air and reach voters?
[link removed]
Thank you so much for your crucial support,
Jacky
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