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John, Thousands of people like you are ready to fight hard to make sure the coronavirus bailout money helps people and builds a better world. We can’t let these billions disappear into the pockets of greedy corporate bosses, with no strings attached. If we get started right away, we can win this -- but it’s gonna take a lot of us chipping in what we can each month to pull off this huge effort. Can you make a small monthly gift to win bailouts for the people instead of corporations? Donate $1 monthly nowDonate $3 monthly nowDonate $5 monthly nowDonate another amount monthly Thanks for all that you do, Here's the email I sent on Monday with more information: John, In a moment, I’m going to ask you to make a small monthly gift to jumpstart a game-changing new campaign. But first, let me explain why. Right now behind closed doors, governments are planning eye-watering bailouts that will shape what our global economy looks like after coronavirus. But regular people’s voices aren’t in the room, and corporate lobbyists are. If we don’t seize the moment, we’ll just see bailouts for cruise lines and airplane manufacturers -- like the financial crash all over again. In this lockdown, influencing politicians is going to be harder than ever. But you know that the mega-corporations and their lobbyists are finding a way. So you and I need to as well. That's why we need your help -- a few coins a month, from as many people as possible, to build the kind of sustained campaigning we will need through this crisis. We CAN emerge from this with a bold, people-powered economy, but we can only do that with you, John. Can you chip in to help make sure these bailouts work for the people and planet -- not corporate greed? Donate $1 monthly nowDonate $3 monthly nowDonate $5 monthly nowDonate another amount monthly We’re still fighting to support workers on the frontlines of the coronavirus pandemic, and to stop Big Pharma and other healthcare businesses cashing in on the crisis. But SumOfUs is also about looking to the future -- and campaigning for fairer economies and trade rules, that value people and planet over corporate profits and greed. This is our fight, and I’m so glad to be in it with you. Right now, we don’t know when this global crisis will end. The pandemic is spreading now in countries with barely functioning healthcare systems, and will cause unthinkable hardship before it has passed. If multinational corporations would pay their fair share of taxes, then more countries could recover from the crisis on their own means. That’s just one of the conditions that could be attached to bailouts for businesses -- something they should all be doing already anyway. But it’s going to take a hundred battles like that to get the change we need -- can you help? Donate $1 monthly nowDonate $3 monthly nowDonate $5 monthly nowDonate another amount monthly The author and activist Naomi Klein just put out a video about this historic moment, and she ends it with a reflection on something economist Milton Friedman once said: “Only a crisis — actual or perceived — produces real change. When that crisis occurs, the actions that are taken depend on ideas that are lying around. That, I believe, is our basic function: to develop alternatives to existing policies, to keep them alive and available until the politically impossible becomes politically inevitable.” Until the politically impossible becomes politically inevitable. 
Thanks for all that you do, More information: How fresh economics can tackle coronavirus and climate change. The Guardian. 26 March 2020.
Coronavirus Stimulus Package Spurs a Lobbying Gold Rush. The New York Times. 20 March 2020.
Delay is deadly: what Covid-19 tells us about tackling the climate crisis. The Guardian. 24 March 2020.
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