PPI's Progress Report: The Tories don’t understand the new working class

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Progress Report

News, events, and must-read analysis from the Progressive Policy Institute.

The Tories don’t understand the new working class

By Claire Ainsley
Director of PPI's Project on Center-Left Renewal
for The New Statesman

The Tories have misunderstood and mischaracterised today’s working class and their 2019 vote. The vast majority of those who supported the Conservatives in more working-class areas were primarily motivated by economic concerns, and they have been failed by the Tories’ economic record and serial incompetence. Today’s working-class voters are much more diverse than outdated stereotypes suggest: people living on low to middle incomes, multi-ethnic, in towns and suburbs across the UK. Those who have borne the brunt of stagnant wages and rising prices.

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Staff Spotlight: Claire Ainsley

Claire Ainsley
Director of the Project on Center-Left Renewal
Claire Ainsley is the Director of the Project on Center-Left Renewal at the Progressive Policy Institute. Prior to joining PPI, Claire was the Executive Director of Policy to Keir Starmer, Leader of the Opposition and U.K. Labour Party. Claire also served as the Executive Director of the Joseph Rowntree Foundation, where she led JRF’s work on the social and political attitudes of people with low incomes. She is the author of "The New Working Class: How to Win Hearts, Minds and Votes," which was published in May 2018.

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