From Public Citizen <[email protected]>
Subject this weird thing is happening
Date March 1, 2024 12:20 AM
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Earlier today, I emailed to let you know that we are in danger of coming up
short in the online fundraising that powers the work you and Public Citizen do
together. (That message is copied below in case you missed it.)

We just need another 85 people to contribute before midnight tonight.
[[link removed]]

But a weird thing happens when we get this close to a make-or-break deadline —
so many people seem to figure enough other people will step up that hardly anyone actually does.

And of course time is running out.

So I’m asking:

Please donate right now if you can.
[[link removed]]

Anything you contribute before midnight will be MATCHED DOLLAR-FOR-DOLLAR.
[[link removed]]

Or sign up as a Monthly Donor today and your contribution will be MATCHED
DOLLAR-FOR-DOLLAR each month for a full year!
[[link removed]]

Thank you for anything you can chip in today!

- Robert

******

As someone who is part of this shared project called Public Citizen, you deserve
to know where things stand.

This is a “peek behind the curtain” you might not get from other nonprofit
organizations.

* Public Citizen has always been able to count on an uptick in online donations
in the closing days of a month.

* Which makes sense — people are catching up on bills, crossing things off
to-do lists, and getting “monthly deadline” reminders from candidates and
political committees.

* Except ...

* We never see that natural uptick at the end of February like we do in all
other months.

* And it has been like that as far back as I can remember. Even in leap years!

* It’s a bit of a mystery, really.

* The best explanation I have is that folks just need to see a 30 or 31 on the calendar to sort of kick into “end of the month” mode.

Here’s what that all means:

We need 215 people to DONATE BEFORE MIDNIGHT TONIGHT [[link removed]] or we will come up short of the real-world financial resources it takes to
continue standing up to corporate greed, right-wing extremism, and government
inaction.

If you can, please donate today. Every donation made today in response to this
message will be matched dollar-for-dollar.
[[link removed]]

DOLLAR-FOR-DOLLAR MATCH — CONTRIBUTE NOW
[[link removed]]
Or sign up as a Monthly Donor today and your contribution will be MATCHED
DOLLAR-FOR-DOLLAR each month for a full year!
[[link removed]]

If donating today is not a good fit, that’s okay. I hope you’ll understand the
need to ask when we’re facing a shortfall like this so we have the resources to
carry out all the essential work you and Public Citizen are doing together.

Thank you for reading this, and thank you for everything you do as part of
Public Citizen.

- Robert Weissman, President of Public Citizen


Public Citizen | 1600 20th Street NW | Washington DC 20009 | Unsubscribe
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