Dear MoveOn member,

If you're filled with outrage about our country, I understand—I am too.

Donald Trump is still the leader of the Republican Party, even though he incited a violent attack on the U.S. Capitol more than three years ago in a failed coup attempt. If he's able to delay his trials and he gets elected, he may never be held accountable.

He hasn't stopped spreading the lie that the 2020 election was stolen from him, which is causing Americans to be more divided than at any time since the Civil War.

He's on the way to winning the Republican nomination, and polls (unreliable as early polls are) show him beating President Joe Biden.¹ He has turned one of our two major political parties against democracy and toward neofascism.

He embodies moral squalor—bragging about sexually assaulting women, being found by a jury of his peers to have raped E. Jean Carroll, lying constantly about everything, claiming immigrants are "poisoning the blood" of America, calling for a "termination" of the Constitution, describing political opponents as "vermin."^2,3,4,5,6

Who wouldn't be outraged right now?

But do me a favor, right this moment. Please take a deep breath and consider what you're doing with your outrage.

Outrage on its own is exhausting (take it from someone who's spent the better part of the last 77 years feeling outraged about one thing or another).

But please, do not allow your outrage to turn into despair and cynicism.

Instead, use your outrage. Please don't let it wear you down. Don't try to smother it. Using it will make you feel and be powerful. And your power is desperately needed right now.

A great place to start? My good friends at MoveOn are the best in the business at engaging and turning out voters at scale, and I'm so impressed by their bold and strategic plan to defeat Trump and save our democracy this November. But that work starts now, and they need your financial support to make their plans a reality.

Will you start a monthly contribution to MoveOn now to help defeat Trump, save our democracy, restore our freedoms, and build a future where everyone can thrive?

Click here to chip in $5 a month, or whatever you can afford.

Or, if you can't chip in monthly, click here.

MoveOn has briefed me on their plan for the 2024 election, which The New York Times called "ambitious."⁷ I agree, and, John, we need ambition in this extraordinary moment!

You see, MoveOn has a tremendous track record when it comes to engaging and turning out voters, using data-driven and highly effective strategies. This year, MoveOn is focusing on "surge voters" in battleground states—people who became active for the first time, or more active, after the 2016 election. And then narrowing it down even more, they are prioritizing young voters and voters who skipped voting in the 2016 and/or 2022 elections.

Young people are aging into the electorate and are voting at a higher rate than previous generations did at their age, and they reject MAGA by 20-point margins.⁸ If they vote, they will deliver the margin we need to win.

Indeed, brand-new reporting from The New York Times confirms that winning the election won't come down to turning so-called "swing voters" into Biden voters. Instead, it'll be about turning out people who might otherwise not go to the polls at all.⁹

And that's exactly what MoveOn's plan does.

Already, MoveOn is starting the organizing to reach out to surge voters and talk to them about the stakes of this election and the issues they care about and make the pragmatic and strategic case as to why their vote is critical.

One of the key tactics in MoveOn's plan is "vote tripling"—one of the simplest and most proven-effective get-out-the-vote methods. Vote tripling is organizing voters to reach out to three of their friends or family, talk with them about the issues at stake, help them make a plan, and ensure they turn out.

MoveOn has deployed and honed vote tripling in the last two election cycles, and they have shown that it both increases the likelihood of the tripler voting and mobilizes their network to vote. In 2022, MoveOn used vote tripling to turn out 50,000 people in key states and districts who otherwise might not have voted—a HUGE number given that elections in our 50-50 divided country are typically decided by exceedingly narrow margins.

And if you're thinking, "But Bob, the 2024 election is still months away": No, effective organizing is incredibly time and work-intensive. And that work absolutely must start right now.

So, please, channel your outrage into action by starting a monthly donation to MoveOn, using the link below.

Click here to chip in $5 a month, or whatever you can, to support MoveOn's game-changing election plan.

No, I'm sorry, I can't make a monthly donation.

Thanks for all you do.

–Robert Reich

Sources:

1. "Latest Polls," FiveThirtyEight, accessed February 18, 2024
https://act.moveon.org/go/179791?t=6&akid=375656%2E40999114%2EKRmrW7

2. "Trump recorded having extremely lewd conversation about women in 2005," The Washington Post, October 8, 2016
https://act.moveon.org/go/6145?t=8&akid=375656%2E40999114%2EKRmrW7

3. "Judge clarifies: Yes, Trump was found to have raped E. Jean Carroll," The Washington Post, July 19, 2023
https://act.moveon.org/go/179561?t=10&akid=375656%2E40999114%2EKRmrW7

4. "Trump says immigrants are 'poisoning the blood of our country.' Biden campaign likens comments to Hitler," NBC News, December 17, 2023
https://act.moveon.org/go/187564?t=12&akid=375656%2E40999114%2EKRmrW7

5. "Trump's Call for 'Termination' of Constitution Draws Rebukes," The New York Times, December 4, 2022
https://act.moveon.org/go/187568?t=14&akid=375656%2E40999114%2EKRmrW7

6. "Why Trump's authoritarian language about 'vermin' matters," NPR, November 17, 2023
https://act.moveon.org/go/187569?t=16&akid=375656%2E40999114%2EKRmrW7

7. "MoveOn Will Spend $32 Million to Back Biden and Other Democrats," The New York Times, January 26, 2024
https://act.moveon.org/go/186159?t=18&akid=375656%2E40999114%2EKRmrW7

8. "Gen Z might be the MAGA movement's undoing," The Washington Post, January 28, 2024
https://act.moveon.org/go/187570?t=20&akid=375656%2E40999114%2EKRmrW7

9. "Turnout Data Reveals the Core of Democrats' Success in Special Elections," The New York Times, February 3, 2024
https://act.moveon.org/go/186323?t=22&akid=375656%2E40999114%2EKRmrW7

Want to support MoveOn's work? The MAGA movement's book bans have forced teachers and librarians across the country to remove books from their shelves and censor what young people can learn. MoveOn is fighting back, including by filling a "Banned Bookmobile" with books that the far right has banned and driving it to key cities and towns to raise the visibility of book bans, hand out banned books for free, and bring people together to stop censorship. To keep up the fight against book bans and the MAGA politicians who support them, we need your help.

Will you start a monthly gift to power and sustain MoveOn's critical work?

Yes, I'll chip in $5 a month.

No, I'm sorry, I can't make a monthly donation.

PAID FOR BY MOVEON POLITICAL ACTION, https://pol.moveon.org/. Not authorized by any candidate or candidate's committee. MoveOn Political Action - PO Box 96142, Washington, D.C. 20090-6142.

This email was sent to John xxxxxx on February 19, 2024. To change your email address or update your contact info, click here. MoveOn's privacy policy was recently updated. To read our new privacy policy, click here. To remove yourself from this list, click here.