Friend, This is it. Our 2024 Annual Fund Drive ENDS TONIGHT at midnight, and it's critically urgent that we hear from you. We must make critical progress, united together in our efforts. This is your last chance to make your first gift to our Annual Fund Drive and support our vital work to end this relentless disease that continues to have a devastating effect on millions of Americans. You'll be helping advance our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. We won't rest until everyone living with dementia of any kind — at any stage — can get the treatment, care and support they need and deserve. That is why your generous support of our 2024 Annual Fund Drive is so urgently needed. Thank you for doing all you can to make our vision of a world without Alzheimer's and all other dementia a reality. Together, we'll provide the care and support to those facing Alzheimer's and all other dementia to live their best possible lives, while accelerating the research that will work toward a dementia-free future for generations to come. All of us at the Alzheimer's Association wish you the very best in the year ahead. Sincerely, Michael Reich Chief Marketing Officer ---------- Forwarded message ---------- From: Michael Reich, Alzheimer's Association Sent: Tuesday, January 30, 2024 To: You Subject: 🕛 HURRY: 2024 Annual Fund Drive ends at midnight.

Just a few more hours to make your gift to fight Alzheimer's.

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Dear Friend, Tonight marks the deadline for our 2024 Annual Fund Drive and I'm counting on you to make a difference to bring help and hope to the millions affected by Alzheimer's disease and other dementia all year long. Your 2024 Annual Fund Drive contribution today can help support a number of crucial priorities for the year, including: Providing care and support resources, from our free 24/7 Helpline (800.272.3900), staffed by specialists and master's-level clinicians, to ALZNavigator™, an online tool that provides resources and creates personalized action plans for people living with the disease. Advancing critical Alzheimer's and dementia research through our current investment in over 1,000 active best-of-field projects in 53 countries, so that one day we may realize our vision of a world without Alzheimer's and all other dementia. Advancing public policy that will increase federal and state research funding and support those impacted by Alzheimer's. Your first gift before MIDNIGHT tonight can make a profound impact on our fight. PLEASE ACT NOW. As we look ahead to 2024, it's crucial that we make this new year one of impact by continuing to fund research and provide care and support, so no one has to face Alzheimer's alone. This must be the time for action. I'm turning to you because you've shown interest in our important work. I hope I can count on you to take that interest to the next level at this critical time to further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Please show your support and make your first gift now before midnight tonight. Help fight Alzheimer's harder than ever with your Annual Fund Drive gift for the more than 6 million Americans living with Alzheimer's and the over 11 million family members and friends providing their unpaid care. Together, we can build a future where no one must endure the heartbreak of Alzheimer's — and achieve our vision of a world without Alzheimer's and all other dementia. With deep appreciation, Michael Reich Chief Marketing Officer P.S. Friend, our 2024 Annual Fund Drive ends tonight at midnight, but I hope I can count on you right now to make your most generous first gift so that we can make a powerful difference in the fight to end Alzheimer's disease. The clock is ticking, and I hope you'll take advantage of this final opportunity to be a part of our 2024 Annual Fund Drive by making a generous first gift before the clock strikes midnight. Thank you.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2024 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.