New Truth Initiative research published in Addictive Behaviors Reports

Truth Initiative

Jan. 11, 2024

Concerns about health and mental health increasingly drive young people to quit vaping

Young people enrolled in a quit vaping program from Truth Initiative cited health (56.1%) and social influence (15.8%) as their top reasons for quitting vaping, according to new research published in Addictive Behaviors Reports.

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“Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users

Many e-cigarettes are now advertised as containing “tobacco-free nicotine” because they contain synthetic nicotine rather than nicotine derived from tobacco, a claim that is causing confusion and can imply lower risk. Nicotine, regardless of its source, has addictive properties.

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Why ending menthol cigarette sales would benefit disproportionally affected groups

The White House has delayed finalizing crucial rules aimed at removing menthol as a characterizing flavor in cigarettes and eliminating all characterizing flavors from cigars. We cannot afford to wait any longer for the menthol and flavored cigar rules to be enacted. The health and well-being of our communities depend on it.

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