   
CEO Picks - The best that international journalism has to offer!
 S47How Trump Taught America to Tolerate Brazen Corruption   Have you heard about the president who received money from China and other foreign countries? No, not the current president. The former one.House Republicans recently launched an impeachment inquiry into President Joe Biden, premised on the claim that he is hiding, in the words of Speaker Mike Johnson, “millions of dollars in payments from America’s foreign adversaries.” As yet, they have produced no evidence to back up the idea that Biden profited. (The payments they have flagged involve the business interests of his son Hunter Biden, who is facing two separate federal indictments at the moment, and his brother James.)
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S1How to Get Your Side Hustle Off the Ground  People pursue side hustles for all kinds of reasons: they want to earn extra money, they’re interested in starting a business, or they’re attracted to the flexibility of being their own boss. But these ventures often take capital to get off the ground. How can you get yours up and running? Here are five approaches:
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S2Before You Start a Business, Listen to Your Ego  When I meet entrepreneurs I always ask them why they started their companies and they almost always say something like “because I had a great idea the world needed.” But when you peel back the layers you discover far different motives – motives they don’t want to acknowledge because they’re directly related to primal desires and fears. Yet the well-being of their businesses depends on their understanding those real motives.
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S3Refugees Need Jobs. Entrepreneurship Can Help.  Refugees pouring into Europe from Africa and the Middle East have arguably created the greatest crisis for the “European Experiment” since it began after World War II. People are wringing their hands or shaking their fists: What to do about the millions of migrants and refugees crossing seas and borders into the West? What to do about the million asylum applications to Europe?
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S4What Entrepreneurs Get Wrong  Salesmanship is central to a start-up’s success, but many entrepreneurs ignore this simple fact. They may believe that their idea will sell itself or that there’s no point visiting a prospective customer without a finished product in hand. Those who search for sales advice find mostly tools and techniques for established companies.
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S5A Failure That Still Haunts Me My most irritating — and surprising — professional failure came from what I thought would be a straightforward success. In the immortal words of failed CIA intelligence director George Tenet, I had a “slam dunk” innovation opportunity with a top MIT lab. I was wrong. Completely. It continues to bother me.
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S6S7Corporate Governance Should Combine the Best of Private Equity and Family Firms  The public corporation is typically bedeviled by the gap between managers’ and shareholders’ interests. Over the years, governance has attempted to close that gap by aligning incentives with measures of performance. These attempts have often failed. But where they have succeeded, they have left public corporations increasingly swayed by short-term results (which are easy to measure) at the expense of future success.
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S8A Small Business Is Not a Little Big Business A traditional assumption among managers has been that small businesses should use essentially the same management principles as big businesses, only on a smaller scale. Underlying that assumption has been the notion that small companies are much like big companies, except that small businesses have lower sales, smaller assets, and fewer employees.
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S9S10Cracking the Code That Stalls People of Color  It’s a topic which corporations once routinely ignored, then dismissed, and are only now beginning to discuss: the dearth of professionals of color in senior positions. Professionals of color hold only 11% of executive posts in corporate America. Among Fortune 500 CEOs, only six are black, eight are Asian, and eight are Hispanic.
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S11What You're Getting Wrong About Customer Journeys  Companies often believe they should make their customers’ experiences as effortless and predictable as possible. But the authors’ research shows that this approach is overly simplistic—and can even backfire. While in some instances (say, watching movies on Netflix) customers want their journeys to be easy and familiar, in others (working out on a Peloton bike or playing World of Warcraft) they want to be challenged or surprised.
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S12Customers as Innovators: A New Way to Create Value How has GE Plastics fueled much of its growth, generated one-third of its new customer leads, and cut customer-service calls in half? It enables its customers to improve products—by accessing GE’s engineering knowledge and simulation software through its Web-based product-development “tool kits.”
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S13How Sephora Reorganized to Become a More Digital Brand  Sephora, the cosmetics retailer, has been widely recognized as a leader in integrating its digital marketing efforts into its overall strategy. As one sign of that, Sephora has a single executive who serves as both chief marketing officer and chief digital officer. Julie Bornstein told HBR how she’s leading Sephora’s efforts online and offline. Edited excerpts:
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S14How P&G and American Express Are Approaching AI  There is a tendency with any new technology to believe that it requires new management approaches, new organizational structures, and entirely new personnel. That impression is widespread with cognitive technologies — which comprises a range of approaches in artificial intelligence (AI), machine learning, and deep learning. Some have argued for the creation of “chief cognitive officer” roles, and certainly many firms are rushing to hire experts with deep learning expertise. “New and different” is the ethos of the day.
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S15First Mover or Fast Follower? Transformational developments are swirling around the banking industry — as they are in nearly every industry. Companies like Citigroup are reimagining bank branches. Startups like Simple are suggesting that it’s time to get rid of branches altogether. Square, Swiff, Silver, and PayPal want to bring payments processing to smaller merchants. Mobile phone companies are getting into financial services. Microlending has exploded. Companies like Facebook and Tencent make hundreds of millions through microtransactions. The mobile wallet is coming, with Apple and Google lurking in the background.
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S16Sony: Winning the DVD Battle But Losing the Innovation War? It’s often said that generals “fight the last war.” They use tactics that worked in the last war and struggle when conditions change in ways that render those tactics ineffective. For example, after years of bloody trench warfare in World War I, France built heavy fortifications along its borders (the “Maginot Line”) to prevent a full-on assault. The German’s innovative “blitzkrieg” model obviated France’s brute force.
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S17What Patients Like -- and Dislike -- About Telemedicine  A survey of more than one million patients found that while patients appreciate the convenience and, perhaps surprisingly, intimacy of virtual encounters, there is enormous room for improvement in the processes of telemedicine. Key to success will be to create a seamless, low-friction experience.
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S18Aereo and the Strange Case of Broadcasters Who Don't Want to Be Broadcast The Supreme Court’s big Aereo decision today came down to whether the company’s internet TV service more closely resembled a cable company or “a copy shop that provides its patrons with a library card” (the quote is from Antonin Scalia’s dissenting opinion). A majority of six justices decided it was more like the former, which seems pretty reasonable. But that led them to declare that Aereo’s business of giving customers access to free, over-the-air television programming via the internet amounted to a copyright violation, which seems a little crazy.
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S19"It Will Need to Be the Most Amazing Thing Humankind Has Ever Done"  Climate change is a pressing concern for Bill Gates, who has just published a new book on the subject. He spoke with HBR’s editor in chief about the need to reduce carbon emissions to zero by 2050—and the difficulty of that undertaking. It will require new government policies, changes in corporate and individual behavior, and, above all, more R&D funding and innovation to create cleaner technologies and green products. Gates is optimistic that we can succeed but clear-eyed about what lies ahead if we don’t: rising temperatures, the disappearance of ecosystems, disastrous crop failures, economic pain, and massive loss of life.
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