From Public Citizen <[email protected]>
Subject you deserve an explanation
Date December 28, 2023 4:55 PM
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You’re probably getting a lot of emails right now from organizations like Public
Citizen.

Let me explain what’s going on.

If — after reading this note — you still think it’s too much, at least it will
be clear where things stand.

This is a peek behind the curtain that many of the groups filling up your inbox
won’t show you.

Let’s start with the numbers, which really don’t look good:

* In 2022, our year-end fundraising campaign saw over $253,000 in online
donations.

* So far this year — with only a few days to go — we’re at just $98,167.

What’s happening?

As you may know, December is the most important month of the year for nonprofit
organizations like Public Citizen that depend on individual supporters like you
— as opposed to subsidies from Big Business and Uncle Sam — to power our work.

But three developments have formed a “perfect storm” that is hitting at the
worst possible moment.

FIRST

Big Business exploited the pandemic to jack up prices — on everything from
potato chips to pick-up trucks to insurance premiums — beyond all reason.

And corporations have kept those artificially inflated prices in place even as
their costs have gone back down and their profits have gone through the roof.

So, while there are many signs the economy is doing well, a lot of folks are
still feeling tapped out by all that flagrant corporate profiteering.

In turn, some are scaling back their financial support of nonprofits like Public
Citizen, no matter how much they value our work.

SECOND

Public Citizen was a pioneer in harnessing email as a key tool our supporters
could use to learn about, and to be part of, our work — by signing petitions,
communicating with elected officials and government agencies, and, yes, funding
our modest operating expenses.

We never shied away from including donation requests in our email outreach. But
we didn’t ask constantly. And when we did ask, we avoided gimmicks like ALL-CAPS
subject lines, garish formatting, gratuitous graphics, misleading “membership
status” alerts, and more.

But over the years — unfortunately for the utility of email itself — more and
more organizations and politicians have adopted abusive strategies and cheap
techniques that were once confined to spammers.

Email is still one of the best ways for a budget-conscious nonprofit like Public
Citizen to connect with our 500,000 activists and supporters all across America.
But we do need to email a little more often than we once did.

THIRD

From neo-fascist attacks on the very foundations of our democracy to the lasting
trauma of the pandemic, from the right-wing dismantling of fundamental rights
here at home to violence and war in many parts of the world, from fears of
millions being put out of work by artificial intelligence to potentially
catastrophic climate chaos — along with a host of other threats to justice,
progress, and civilization — people justifiably feel overwhelmed.

All of that is real and understandable.

And this is also true:

These next few days are absolutely critical to how strong Public Citizen will be
in 2024 — a year in which we will face what could well be the most consequential
election in our nation’s history.

So, if you’re able, I’m hoping I can count on you to make a year-end donation
today and help give Public Citizen the real-world resources it will take to do
our part in fighting for progress.
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A board member will match anything you contribute right now dollar-for-dollar.
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DOLLAR-FOR-DOLLAR MATCH — DONATE NOW
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Better still, sign up as a Monthly Donor today and your contribution will be
matched dollar-for-dollar each and every month for one full year!
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If donating is not a good fit, I understand. I hope you’ll accept that I need to
ask now and again — especially at this time of year — so that we have the
resources to carry out all the essential work you and Public Citizen are doing
together.

Thank you for reading this note and for being part of this shared project called
Public Citizen.

For progress,

- Robert Weissman, President of Public Citizen

P.S. I recently co-authored a book, The Corporate Sabotage of America’s Future and What We Can Do About It . The book is designed to educate, to provoke outrage, and to build hope — by
demonstrating the public consensus around controlling corporate power; by
showing what can be done; and by underscoring how the great progress in our
nation’s history has always been driven by people joining together, building
power, and winning victories that seemed impossible. If you contribute $100 or more today, we’ll send you a copy of the book as
thanks. [[link removed]]


Public Citizen | 1600 20th Street NW | Washington DC 20009 | Unsubscribe
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