Friend,

Historic GDP growth, unemployment is at a fifty-year low, and wages are outgrowing inflation. The stock market is surging and it’s not showing any signs of letting up. 

Great news, right? 

Of course. It’s a sign that President Biden’s leadership on the economy is working. The problem is that voters' perceptions of the economy are still not good. They still trust the last guy who tanked the economy more than the man in the Oval Office now. We need to be honest about that. Touting job statistics and boasting about Build Back Better alone isn’t going to defeat Trump. 

And by any means necessary, that is the goal. We need to beat Trump. 

That’s why we’re taking this problem seriously. Many voters still have pandemic inflation on their minds, and while the economy is roaring, the reality hasn’t set in for many voters. Rent is falling. Groceries are getting cheaper. But perceptions take a long time to change.

That’s why we want you to be the first to know about a key part of our 2024 strategy: We’re not just letting the economy speak for itself. We’re going to help speak for the economy. In 2024, we’re going to message Biden’s economic accomplishments to swing voters. We’re going to get them on our team. Pitch in to help support that work >>

Trump doesn’t have a plan for our economy. And his half-baked plans are universally cited by economists as bad for working-class Americans. Voters need to know that. 

So yes, the fight for democracy is still the message. But we’re going to meet voters on the issues that matter to them most. 

Consider this a public service announcement and a call to action.

The economy is on the right track, and in 2024, it’s on track to get better. If you trust our messaging work, you’ll trust that we’re going to deliver the news to swing voters in Wisconsin, Michigan, Pennsylvania, Arizona, and everywhere that matters the most.

 

 

-The Lincoln Project


The Lincoln Project is a leading pro-democracy organization in the United States — dedicated to the preservation, protection, and defense of democracy.
To learn more about The Lincoln Project, go to LincolnProject.us.

 


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