Dear Friend, Did you see Donna's message below? This is the last time I'll email you about our limited-time December $250,000 3X Match. It's crucial that we set the stage for success in 2024. That's why I hope you can take advantage of this opportunity to triple-match the impact of your year-end gift now. Every gift we receive — up to a total of $250,000 — between now and January 15 can be triple-matched, thanks to a pledge from a generous supporter who wishes to remain anonymous. Made in honor of his late wife who passed away with Alzheimer's disease, his pledge means that your donation today can go 3X as far to bring greater hope and help to the millions affected by Alzheimer's by providing unparalleled care and support while advancing critical research efforts. We have entered a historic time in our fight in 2023, and we must keep the momentum going forward into 2024 and beyond. Please support the Alzheimer's Association with a generous first gift today that can TRIPLE your impact. Your gift may be tax-deductible. I know you won't want to miss this chance to further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Don't let this opportunity to start the new year strong pass you by. I'm asking you to join the fight with a gift today that can achieve 3X the impact during our December $250,000 3X Match. It would mean so much and go so far to help all those affected by Alzheimer's. Thank you. With deep appreciation, Michael Reich Chief Marketing Officer ---------- Forwarded message ---------- From: Donna McCullough, Alzheimer's Association Sent: Thursday, December 14, 2023 To: You Subject: ⏰ Hurry. Now's the perfect time to make 3X the impact

Friend, will you help us get a head start on 2024 with a gift that can go 3X as far?

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Dear Friend, Please take advantage of our December $250,000 3X Match while you can still have TRIPLE the impact in the fight to end Alzheimer's disease. I wanted to both thank you once again for expressing an interest in our fight and urge you to join the fight with a year-end gift today and help make the most of this tremendous match opportunity. A generous supporter who wishes to remain anonymous has pledged to triple-match any gift you make — up to a total of $250,000 — between now and January 15 — in honor of his late wife who passed away with this disease. Your donation today, which may be tax-deductible, can go 3X as far to bring more help to everyone living with this disease today and greater hope as we march forward into 2024. While your first gift today will help all of our efforts to provide much-needed care and support and advance promising Alzheimer's research, I wanted to use this opportunity to share one of our top priorities in 2024: early detection. Food and Drug Administration-approved treatments that could meaningfully change the course of the disease give people living with early Alzheimer's hope for the future. But they are not the answer for everyone. In fact, every day without access, an additional 2,000 people progress past the point of eligibility for these treatments. Early detection can help change that. The sooner someone gets evaluated and accurately diagnosed with Alzheimer's, the better chance they have of benefiting from these potentially life-changing treatments. If we are to maximize the impact of these breakthroughs in the months and years ahead — and give people more time to plan for the future, explore potential clinical trials and simply spend time with those they love — early detection is crucial. This is why we will fight to achieve equitable access to early and accurate diagnosis in 2024, while continuing to fight for a future when anyone living with dementia of any kind — at any stage — can get the treatment, care and support they need and deserve. Our work together has never been more urgent. Please make your first gift now, while you can still TRIPLE your impact. I'm counting on you to make your best gift right now. We only have a limited time to meet this December $250,000 3X Match. I know you won't want to miss the chance to TRIPLE the impact of your gift to help provide care and support and move research forward into 2024 and beyond. On behalf of everyone your gift will help today, tomorrow and in the year ahead, thank you. With hope for the future, Donna McCullough Chief Mission and Field Operations Officer P.S. Your generous gift now can go 3X as far to further our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. I'm so thankful for you, and everyone who stands with us and believes in our vision of a world without Alzheimer's and all other dementia.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2023 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.