EWG

Hi friend,

I wanted to circle back on Jocelyn’s email from earlier this morning (see below).

I need to provide EWG’s finance team with a report on today’s fundraising numbers, and with only a few hours left, we’re not quite at our goal. Can we count on you to chip in now? Any amount – no matter how small – can make a big difference.

Remember, all gifts are DOUBLED until midnight tonight. And if you donate $120 or more, we’ll send you EWG’s Holiday Gift Box: Sustainable Swaps, full of healthy and sustainable products and tips.

I truly hope you can help out – it could put us over the top in the hours we have left. Just a reminder – your gift will be matched if you donate before midnight.

With thanks and appreciation,

Casey Dumasius
Senior Digital Marketing Manager, EWG

---------- Original Message ----------
To: [email protected]
From: Jocelyn Lyle, EWG
Date: Tuesday, November 28, 2023
Subject: GivingTuesday update

Dear friend,

If you are looking to make an impact this GivingTuesday, EWG could really use your help.

I oversee fundraising for EWG, and the truth is we are behind on our fundraising goals for the year. The money we raise today – or don’t raise – directly affects our ability to protect your health in 2024.

That’s why I am asking dedicated supporters like you for help. Failure to meet our goal could impact the resources you count on to protect your health, like Skin Deep®, our Tap Water Database and the Shopper’s Guide to Pesticides in Produce™.

We set a goal of raising $100k this GivingTuesday, and as of 6:45 a.m. ET, we still have a long way to go.

EWG Online Fundraising - GivingTuesday 2023

Updated as of 11/28/2023, 6:45 a.m.

GOAL

$100,000.00

RAISED

$13,627.39

REMAINING

$86,372.61

Today’s goal isn’t just an arbitrary number on a spreadsheet. The revenue we raise today shapes the work we can undertake in the coming year. Your support today determines whether we can do everything we have planned to protect your health in 2024. It takes just one minute to make a difference right now.

Can we count on you to make a tax-deductible donation of $15 or more before midnight tonight to help EWG reach its GivingTuesday goal? We have $86,372.61 to raise and just hours left.

Plus, if you donate $120 or more (a $15 discount!), we will send you EWG’s Holiday Gift Box: Sustainable Swaps as a thank-you – a special GivingTuesday discounted price.

By donating today, you’ll be standing together with other committed EWG supporters in:

•	Advocating for stronger protections against toxic pesticides, including cancer-linked glyphosate and bee-killing neonics, while continuing EWG’s groundbreaking pesticide research.
•	Addressing the PFAS contamination crisis. Detectable levels of cancer-linked PFAS chemicals can be found in the blood of nearly every American. To this day, PFAS are still commonly used in cookware, clothing and food packaging.
•	Exposing toxic chemicals in our food, water and consumer products. From asbestos to arsenic, phthalates to parabens – EWG’s testing programs uncover dangerous levels of poorly regulated chemicals in our homes, bodies and environment.

Take a minute to rush a tax-deductible donation of $15 or more to EWG today, in support of your health and the environment. Your gift today will be MATCHED, effectively doubling your impact when it’s needed most.

This GivingTuesday, make your gift count. Donate to EWG today to see your contribution go twice as far.

Thank you for supporting EWG and standing up for your health – because we all deserve to live healthier lives in a healthier environment.

Warm regards,

Jocelyn Lyle
Executive VP, Mission & Partnerships, EWG

P.S. Don’t forget, if you donate $120 or more (a $15 discount!), you’ll get EWG’s Holiday Gift Box: Sustainable Swaps as a token of our appreciation.

DONATE NOW

KNOW YOUR ENVIRONMENT.

PROTECT YOUR HEALTH.

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EWG's mission is to empower people to live healthier lives in a healthier environment. EWG is a non-profit and non-partisan organization. The EWG Action Fund, a separate sister organization of EWG, is a legislative advocacy organization that promotes healthy and sustainable policies.

EWG
1250 I Street, NW, Suite 1000, Washington, DC xxxxxx
202-667-6982 | [email protected]