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Dear John,

Change begins with understanding.

This is why today, on Giving Tuesday, I’m pleased to share with you the continuation of Ms. Foundation’s groundbreaking Pocket Change research, “Living With Pocket Change: What It Means To Do More With Less.”

This new report paints a powerful real-life picture of the multitude of barriers leaders face, including chronic underinvestment and a burnout crisis, all while leading the work to advance movements and make necessary progress.

In the words of one leader, “I’m trying to run an organization always at an eighth of the tank full.”

As you engage with the report, you’ll see that it is yet another clear call to action - no more pocket change. You’ll see how much guts this work takes. You’ll see how passionate and determined these leaders are to keep moving this work forward, no matter what.

And you’ll understand why your generous support now is crucial to creating the future we deserve.

On this Giving Tuesday, please give generously to the Ms. Foundation to support progress for women and girls everywhere.

With gratitude and appreciation,

Ruth McFarlane
Chief Advancement Officer