March 11, 2020: A total of 3.8 billion people around the world now use social media platforms. That represents 49% of the world’s population.[1]
Among those worldwide who have access to the internet, 84% are on social media.
The Digital 2020 Global Overview Report released by We Are Social shows that the average person online spends 2 hours and 24 minutes daily on social media platforms.[1]
Worldwide, the most-used social media platforms are Facebook, YouTube, and WhatsApp.[1]
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