How do stereotypes impact children's ability to play and have fun in the way they want to?

Join us for the latest online panel and Q&A event from our Equal Play campaign, in partnership with Wates Group, supporting parents, caregivers and influential adults to challenge gender stereotypes with their kids. This time, we're looking at stereotypes in sports, toys and books, and asking what play looks like when it's truly equal. 


Tuesday 28th November
12.00pm via Zoom
Free, but registrations essential


We'll be joined by an expert panel that includes Kate Dale (Director of Marketing, Sport England), Olivia Dickinson (Let Toys Be Toys), Lesley Nelson-Addy (Education Manager, Runnymede Trust) and Charlotte (Girlguiding Advocate).
 
Register now

Meet the Speakers

Kate Dale
Kate is Director of Marketing at Sport England where they were responsible for the delivery of This Girl Can, a multi-award winning campaign changing the way millions of people think about exercise and physical activity and inspiring more than 2.9 million women and girls. 

Kate is invested in speaking on the gender gap in sport, including women and girls' experiences of sport and physical activity and exploring issues such as fathers and daughters' engagement in sport, girls' sport kits and the impact of gender stereotyping in physical education.

Olivia Dickinson 
Let Toys Be Toys is an award-winning campaign asking the toy and publishing industries to stop limiting children's interests by promoting some toys and books as suitable for girls and others only for boys. The Let Toys Be Toys campaign challenges gender stereotypes in childhood, especially in toy marketing, publishing, education and the media.
 
Olivia Dickinson has over 20 years of experience working in children's media across CBeebies, Sky Kids, Moonbug, Discovery Education, Nickelodeon, Nick Jr and Outright Games. She has extensive expertise in how to challenge inequalities in childhood, as a key member of the Let Toys Be Toys campaign.

Olivia leads the Inclusivity Working Group at CMC, is a member of the executive group responsible for Diversity and Inclusion at The Children’s Media Foundation, was Deputy Chair for the DfE advisory panel on apps for home learning in 2019, is juror for the BAFTA Children's and Young People Awards and she has an MA in Early Childhood Studies. 

Lesley Nelson-Addy
Lesley is currently completing her PhD in Education at the University of Oxford and is an Education Manager at The Runnymede Trust.

Prior to this, Lesley was a PGCE English Curriculum Tutor at the University of Oxford for 4 years and a secondary English teacher at two state schools in Oxfordshire for 5 years.

Lit in Colour is the most recent research project Lesley has worked on - she co-authored the report, is an advisory board member and is heavily involved with the strategic and creative direction of Penguin’s campaign to diversify the authors taught in primary and secondary English.

Charlotte
Charlotte is on the Girlguiding advocate panel which gives a platform to girls and young women to use their voices and seek change at the highest levels.

She has been a member of Girlguiding for 17 years. She started as a Rainbow and has progressed through the programme to become a Guide leader in Liverpool.

She joined the advocate panel because she was motivated by the opportunity to raise awareness of neurodiversity. She's passionate about encouraging girls to pursue their dreams regardless of whether the career is stereotyped.

Charlotte is 22, has graduated from the University of Liverpool with a law degree and is currently studying for her solicitors qualifying exams.

Join this event

This event is the fourth in our Equal Play series, in partnership with Wates Group.

Fawcett research has shown that gender stereotypes result in girls as young as six avoiding subjects they view as requiring them to be "really, really smart", which reads across to a lower take-up of STEM subjects later in life.

We want to change that.

Equal Play hosts events and provides resources to parents, caregivers and influential adults with real, practical advice about how to resist gender stereotypes with kids.

Sign up to Equal Play to be the first to hear about events like this one and join the movement to close the gender play gap.

Sign up now
For more information about Child's Play, please email [email protected].

We hope you can join us and look forward to seeing you there.
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