A guide to navigating difficult conversations with family around the holidays.

Dear John,

With so many different holidays just around the corner there is a lot to look forward to and celebrate – food, family, friends to name a few. But as we all know not all family gatherings are ‘peace on Earth’ - particularly when conversations veer into the tricky terrain of social and political issues.

We know that navigating difficult conversations with family is a delicate art, so our holiday gift to you this year is an updated “Navigating Difficult Holiday Conversations messaging memo that can provide some messaging guidance for you and yours. Here are a few highlights:  

🤝 Find Common Ground: By taking a step back and starting conversations with shared values, we can find points of connection that move us forward together.

📈 Avoid Too Many Facts and Figures: Research shows that if we present only a litany of facts and rhetoric, we run a high risk of losing people.

📖 Shared Values, Stories, and Metaphors: Framing issues in shared values, stories, and metaphors can build understanding and support for the issues we care about.

Check out the full guide on our website, and please share this with your friends and family. And remember, the holidays are about coming together, even if it comes with a few spirited conversations.

P.S. Find more helpful messaging guidance on our website.

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