Dear John,

On the afternoon of 25th November 2023, as part of Novikiv Restaurant and Bar's “Mayfair's Christmas Market”, reindeer will be confined to a small pen, unable to roam freely, and subjected to crowds and noise.

It’s time for this cruel use of live animals to come to an end. We need your help to stop this event!

We want the organisers of this event to realise that animals are not Christmas decorations, and choose to celebrate the festivities compassionately by cancelling the use of reindeer as props.

We need your help to show them that public opinion for using animals as entertainment is at an all-time low!

We reached out to the organisers both this year and last but received no response. We now need you to help get their attention.

Go to our action page to send an email to the organisers, Novikik Restaurant and Bar in Mayfair, asking them to plan compassionate, animal-free events this year and beyond. 

Thank you to all who have taken part in our actions so far this year. Every action taken is a step forward towards achieving freedom for animals. We could not have such a loud voice without you by our side, so thank you. I will keep you updated on how this action goes.

For the animals,


Isobel McNally
Festive Events Campaigner
Freedom for Animals