I won’t sugarcoat it: Running a presidential campaign ain't cheap.

In fact, we’re currently running about $25 million in digital and TV ads alone to try to get our message out to the voters who need to hear them. That is really early!

And, on top of that, we’re already making critical, early investments to start organizing in key battleground states. That is also really early!

Oh, and also, we’ve got an entire pool of researchers who will be responsible for tracking each and every move of the Republican presidential hopefuls so that we can hold them accountable if they become our eventual opponent.

These early investments are unprecedented, and -- if I may -- very exciting. We’re taking nothing for granted. There’s lots of cool experimental stuff going on under the hood that I’ll share with you in the future. But this also means we’re spending money earlier.

The only reason we’ve been able to invest in this important campaign infrastructure early is the grassroots support we’ve received from this team.

That’s why I am reaching out to you today: There’s never been a more important time to make your first $25 contribution. I can promise you that whatever you give today will be invested early in smart and strategic ways that will lead us to victory.

More soon!

Rob

Rob Flaherty
Deputy Campaign Manager
Biden-Harris 2024