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 | From the Editor's Desk
3 Strategies to Boost Sales and Marketing Productivity A study of B2B companies found that just one in 20 was able to consistently grow sales faster than sales and marketing expenses. As companies seek to cut costs in an uncertain economy, increasing this commercial productivity is a smart strategy. Research shows the three ways companies can do this are to refine the go-to-market model, turn every rep into an A player, and make sales and marketing support more efficient.
It’s almost axiomatic that growing revenues will require adding sales and marketing costs at the same rate. Most heads of sales and marketing believe in their bones that their teams cannot get more productive over an extended period. Teams can find cost-cutting and efficiency tweaks, yes, but not full-blown, sustained productivity gains. This is a damaging, self-reinforcing belief — and our research shows it’s not necessarily true.
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WorkThere Is No Clear Replacement Candidate for McCarthy   Annie Karni is a congressional correspondent. She was previously a White House correspondent. Before joining The Times, she covered the White House and Hillary Clinton\'s 2016 presidential campaign for Politico, and spent a decade covering local politics for the New York Post and the New York Daily News. More about Annie Karni WorkThe founder who sold the startup that would become Amazon’s Alexa called Big Tech 'apex predators' and says that’s why everyone is scared of AI  © 2023 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information | Ad Choices FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.S&P Index data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Terms & Conditions. Powered and implemented by Interactive Data Managed Solutions.
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WorkCollege basketball's 25 best teams of the past 25 years  Ochai Agbaji (18.8 PPG, 5.1 RPG) and the Jayhawks entered halftime in the national championship game against North Carolina with a double-digit deficit. But something happened in the locker room, and Kansas stormed back in the second half. Bill Self\'s crew had legit depth, which was critical in that game. How good was this squad? Jalen Wilson (Associated Press first team All-American the next season) was the fourth-leading scorer for the Jayhawks, who collectively connected on 54% of their shots inside the arc that season. Work
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WorkWorkWorkWorkWorkWorkWorkHunter Biden pleads not guilty to gun charges in Delaware federal court  \"The only substantive and relevant changes since July, when the US Attorney decided against pursuing these exact charges against Mr. Biden, has been various court rulings undermining the constitutionality of the law at issue here and a coordinated, partisan attack on our system of justice by right-wing Republicans,\" Lowell said. WorkWorkWorkWorkOpinion | How Four Leaders Are Turning the World Upside Down  Thomas L. Friedman is the foreign affairs Opinion columnist. He joined the paper in 1981, and has won three Pulitzer Prizes. He is the author of seven books, including “From Beirut to Jerusalem,” which won the National Book Award. @tomfriedman • Facebook WorkOpinion | Iran’s Captive Minds  Bret Stephens has been an Opinion columnist with The Times since April 2017. 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Video of the jump shows Ms. Hoffner looking around with her eyes wide open under goggles and her baby blue sweater billowing as she parachutes down, seemingly relaxed. (She later lamented that she had forgotten to pray before the dive.) WorkHere’s What Happens Now That Gaetz Has Moved to Oust McCarthy  A vacancy in the speaker’s chair would essentially paralyze the House until a successor is chosen, according to multiple procedural experts. An interim speaker would be chosen from a list prepared by Mr. McCarthy and his staff at the beginning of the year, but staff intimately familiar with House rules say the role of that person would be to oversee a speaker election and little more. WorkThese are the countries with the highest and lowest minimum wages  Malta, Mexico, Brazil, Colombia, and Chile have the lowest nationally mandated pay for workers in real terms. In last place: Malta, with a guaranteed minimum wage of just $1.50 per hour. 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Ultimately, providing resources for men, like screenings and paid paternity leave, helps both parents reduce the risks associated with depression and anxiety during the postpartum period. |
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