Giraffe made international headlines twice in the last few months: first when a zoo in America reported the birth of a spotless giraffe, and then again only a few weeks later when a similar spotless brown giraffe was spotted in the wild – incidentally here in Namibia. What a coincidence … While this was exciting news and it was great to see so many people fascinated by these magnificent animals, unfortunately the increased media attention has not led to an increase in donations for giraffe conservation in the wild.
So, while it is great to see giraffe in the news, it has little direct benefit for their conservation in the wild. To put it simply, click bait does not translate to conservation support. What a strange world we live in …Â
But read below what we have achieved in the meantime – thanks to your support! We are proud to continue to stand tall and be a voice for giraffe.
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