From [email protected] <[email protected]>
Subject Leap Day + Match Challenge = time to take action
Date February 29, 2020 9:36 AM
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This Leap Day, take your next step in the
fight to end Alzheimer's - make a gift that can go 2X as far.

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Alzheimer's Association

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DONATE NOW

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Make a special Leap Day gift during our $200,000 Matching Gift
Challenge!

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Dear John,

There's something about Leap Day
that's really exciting. Perhaps it's the fact that it only comes once
every four years, or that it's the extra day to give us 366 days this
year. Either way, it gives us an additional 24 hours to make 2020 even
more impactful as we move closer to our vision of a world without
Alzheimer's and all dementia.

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This year's Leap Day is special
because it falls during our limited-time $200,000 Matching Gift
Challenge. This means that with your

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Leap Day gift today, you have the opportunity to make 2X the impact in
advancing Alzheimer's care and support and accelerating research. Will
you please

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take the next step in the fight against Alzheimer's by making your
first gift today?

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Hurry: For a limited-time, your
Leap Day gift of:

$16 can become $32.

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$20 can become $60.

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$50 can become $100.

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Double my Leap Day impact.

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This $200,000 Matching Gift Challenge
is made possible thanks to a pledge from a donor who wishes to remain
anonymous. They have agreed to match all gifts made to this challenge,
up to $200,000, but only if we can raise that same amount by April 1.
Their generous gift will go toward advancing Alzheimer's research.

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This $200,000 Matching Gift Challenge
comes at a critical time as Alzheimer's continues to devastate
families across the country:

* More than 5 million people in the United States are living with
Alzheimer's and more than 16 million family members and friends
provide unpaid care.
* From 2000 to 2017, the number of deaths from Alzheimer's
increased 145 percent.
* 1 in 3 seniors dies with Alzheimer's disease or another
dementia.

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John, will you please
join us with your first gift today while it can be matched on Leap
Day? You can make an incredible 2X the impact in furthering our
mission as we lead the way to end Alzheimer's and all other dementia
- by accelerating global research, driving risk reduction and
early detection, and maximizing quality care and support.

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Thank you for all you do to support us
in the fight against Alzheimer's all 366 days of this year.

Sincerely,

Donna McCullough
Chief Field and Development Officer

Forward

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Facebook

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Twitter

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Donate Now

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Your donation will strengthen our efforts
to advance Alzheimer's care, support and research. From face-to-face
support to online education programs and promising global research
initiatives, your gift makes a difference in the lives of all those
affected by Alzheimer's and other dementias in your community and
across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225
N. Michigan Ave., Fl. 17, Chicago, IL 60601

© 2020 Alzheimer's
Association. All rights reserved.
800.272.3900 | alz.org

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® | Donate

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