| From | Check My Ads <[email protected]> |
| Subject | ACTION: Email Teads 📢 |
| Date | September 19, 2023 2:35 PM |
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Action: Email Teads about Townhall.com
Climate Week action, day 2
Action: Email Teads about Townhall.com
Climate Week action, day 2
Hey team,
Climate Week continues! Every day through Friday, we're sending you the con=
tact information for an ad network that's helping fund Townhall.com, a top =
climate change disinformation outlet. We need to email the ad companies and=
let them know what they're funding. Let's ask them to review these account=
s according to their own supply policies. (Read more about the overall effo=
rt in this week's BRANDED.)
Today's action target: Teads
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote Teads director of sustainability Benjamin Davy. Teads also=
says it vets publishers to =E2=80=9Ccombat disinformation and hate speech=
=E2=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=
=80=9D
And yet Teads is still sending money to Townhall. Let's (politely) remind t=
hem of their own words and commitments with the email template below.
Hey team,
Climate Week continues! Every day through Friday, we're sending you the con=
tact information for an ad network that's helping fund Townhall.com, a top =
climate change disinformation outlet. We need to email the ad companies and=
let them know what they're funding. Let's ask them to review these account=
s according to their own supply policies. (Read more about the overall effo=
rt in this week's BRANDED.)
Today's action target: Teads
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote Teads director of sustainability Benjamin Davy. Teads also=
says it vets publishers to =E2=80=9Ccombat disinformation and hate speech=
=E2=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=
=80=9D
And yet Teads is still sending money to Townhall. Let's (politely) remind t=
hem of their own words and commitments with the email template below.
=20
=20
We're trying something new this time: Click here to open an email with ever=
ything pre-filled, just add your name to the bottom. Let us know if it work=
s for you =E2=80=94 unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the be=
low to their respective fields:
TO:
[email protected], [email protected], [email protected], si=
[email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Town=
hall.com, despite the site running flagrantly afoul of your company's state=
d goals and aspirations.
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote your director of sustainability Benjamin Davy. You also sa=
y you vet publishers to =E2=80=9Ccombat disinformation and hate speech=E2=
=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=80=
=9D
Maybe you're not aware, but Townhall.com publishes tons of columnists with =
far-out views. Many of them are climate deniers =E2=80=94 46 of them are li=
sted in climate watchdog DeSmog=E2=80=99s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate rep=
ort found the site is in the top tier among 10 fringe publishers responsibl=
e for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabli=
ng the spread of its climate disinformation. And Townhall Media isn't just =
one site, it=E2=80=99s part of a sprawling networking of hate speech and di=
sinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this=
email. But if you'd rather NOT fund it, consider dropping Townhall's selle=
r ID, 11503.
Thank you,
[Your Name]
We're trying something new this time: Click here to open an email with ever=
ything pre-filled, just add your name to the bottom. Let us know if it work=
s for you =E2=80=94 unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the be=
low to their respective fields:
TO:
[email protected], [email protected], [email protected], si=
[email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Town=
hall.com, despite the site running flagrantly afoul of your company's state=
d goals and aspirations.
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote your director of sustainability Benjamin Davy. You also sa=
y you vet publishers to =E2=80=9Ccombat disinformation and hate speech=E2=
=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=80=
=9D
Maybe you're not aware, but Townhall.com publishes tons of columnists with =
far-out views. Many of them are climate deniers =E2=80=94 46 of them are li=
sted in climate watchdog DeSmog=E2=80=99s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate rep=
ort found the site is in the top tier among 10 fringe publishers responsibl=
e for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabli=
ng the spread of its climate disinformation. And Townhall Media isn't just =
one site, it=E2=80=99s part of a sprawling networking of hate speech and di=
sinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this=
email. But if you'd rather NOT fund it, consider dropping Townhall's selle=
r ID, 11503.
Thank you,
[Your Name]
=20
=20
Please let us know if you hear back from them! They will be reading your em=
ails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
Please let us know if you hear back from them! They will be reading your em=
ails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
This email was sent to [email protected]. Click here to [link removed]
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emailId=3D2b7bec68c63d343e4ac26e68c5404b292m1913222b7&userId=3DYZi1e6b19Xtj=
IQH1mOL5vJCgQrydoB4Fs6tE2c-j8A4%3D.
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a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><h3 st=
yle=3D"padding: 0; margin: 0; Margin: 0; text-align: left; line-height: 130=
%; color: inherit; word-wrap: normal; font-weight: 400; margin-bottom: 10px=
; Margin-bottom: 10px; font-size: 28px; font-family: Montserrat, Verdana, s=
ans-serif;"><strong><span style=3D"font-family: Montserrat, Verdana, sans-s=
erif;"><span style=3D"font-size: 20pt;">Action: Email </span><span sty=
le=3D"font-size: 26.666666px;">Teads about Townhall.com</span></span></stro=
ng></h3> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-seri=
f; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; fo=
nt-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"=
><span style=3D"font-family: Montserrat, Verdana, sans-serif; font-size: 16=
pt;"><strong><span style=3D"color: #a8a29e;">Climate Week action, day 2</sp=
an></strong></span></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Hey team,</p> =
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-w=
eight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: =
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Climate =
Week continues! Every day through Friday, we're sending you the contact inf=
ormation for an ad network that's helping fund <a href=3D"[link removed]
mails.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YX=
Pw2U4=3D/RnuOr7teiBUFXp0DP8ORwx1V1YarXRDS71H8qrSrB2A=3D" style=3D"color: #0=
074d9; text-decoration: none; font-family: arial,helvetica,sans-serif; font=
-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">Townhall=
.com</a>, a top climate change disinformation outlet. We need to email the =
ad companies and let them know what they're funding. Let's ask them to revi=
ew these accounts according to their own supply policies. (Read more about =
the overall effort in <a href=3D"[link removed]
/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0D=
P8ORw0zJr3sSMsYy_zQEvFxyAdY=3D" style=3D"color: #0074d9; text-decoration: n=
one; font-family: arial,helvetica,sans-serif; font-weight: inherit; padding=
: 0; text-align: left; line-height: 1.5;">this week's BRANDED</a>.)</p> <p =
style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weig=
ht: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12p=
t; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong>Tod=
ay's action target: Teads</strong></p> <p style=3D"color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; M=
argin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-botto=
m: 10px; Margin-bottom: 10px;">=E2=80=9CThe most important thing publishers=
can do in the fight for sustainability is make sure that they are not perp=
etuating climate misinformation,=E2=80=9D <a href=3D"[link removed]
mails.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YX=
Pw2U4=3D/RnuOr7teiBUFXp0DP8ORw03JUZGwQMiavANtLb-l4wU=3D" style=3D"color: #0=
074d9; text-decoration: none; font-family: arial,helvetica,sans-serif; font=
-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">wrote Te=
ads director of sustainability</a> Benjamin Davy. Teads also says it&n=
bsp;<a href=3D"[link removed]
iqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw55pa6IBTlfhfz=
YzPD1Rs1E=3D" style=3D"color: #0074d9; text-decoration: none; font-family: =
arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-align: l=
eft; line-height: 1.5;">vets publishers</a> to =E2=80=9Ccombat disinfo=
rmation and hate speech=E2=80=9D and <a href=3D"[link removed]
.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=
=3D/RnuOr7teiBUFXp0DP8ORw6tBBrtiW43Imy2KzNrwfq0=3D" style=3D"color: #0074d9=
; text-decoration: none; font-family: arial,helvetica,sans-serif; font-weig=
ht: inherit; padding: 0; text-align: left; line-height: 1.5;">enables brand=
s</a> to avoid =E2=80=9Cwillful misinformation.=E2=80=9D</p> <p style=
=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight: 4=
00; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; li=
ne-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">And yet Teads is=
still sending money to Townhall. Let's (politely) remind them of their own=
words and commitments with the email template below.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: dashed; border-top-color: #000000; margin-top: 12px; margin-b=
ottom: 12px;" data-color=3D"#000000" data-thicknessnum=3D"1" data-dividerst=
yle=3D"dashed" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" d=
ata-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong>We're =
trying something new this time: </strong><a href=3D"mailto:remi.cackel=
@teads.com,[email protected],[email protected],simon.klein@tead=
s.com,[email protected]?subject=3DDo%20you%20know%20you're%20funding%20climate%=
20disinformation?&body=3DHello%2C%0A%0AI'm%20reaching%20out%20to%20find=
%20out%20if%20Teads%20plans%20to%20continue%20placing%20ads%20on%20Townhall=
.com%2C%20despite%20the%20site%20running%20flagrantly%20afoul%20of%20your%2=
0company's%20stated%20goals%20and%20aspirations.%0A%0A%E2%80%9CThe%20most%2=
0important%20thing%20publishers%20can%20do%20in%20the%20fight%20for%20susta=
inability%20is%20make%20sure%20that%20they%20are%20not%20perpetuating%20cli=
mate%20misinformation%2C%E2%80%9D%C2%A0wrote%20your%20director%20of%20susta=
inability%C2%A0Benjamin%20Davy.%20You%20also%20say%20you%C2%A0vet%20publish=
ers%C2%A0to%20%E2%80%9Ccombat%20disinformation%20and%20hate%20speech%E2%80%=
9D%20and%C2%A0enables%20brands%C2%A0to%20avoid%20%E2%80%9Cwillful%20misinfo=
rmation.%E2%80%9D%0A%0AMaybe%20you're%20not%20aware%2C%20but%20Townhall.com=
%20publishes%20tons%20of%20columnists%20with%20far-out%20views.%20Many%20of=
%20them%20are%20climate%20deniers%20%E2%80%94%2046%20of%20them%20are%20list=
ed%20in%20climate%20watchdog%20DeSmog%E2%80%99s%20disinformation%20database=
.%0A%0AYou%20also%20probably%20didn't%20know%20that%20a%20Center%20for%20Co=
untering%20Digital%20Hate%20report%20found%20the%20site%20is%20in%20the%20t=
op%20tier%20among%2010%20fringe%20publishers%20responsible%20for%20nearly%2=
070%25%20of%20Facebook%20user%20interactions%20with%20denying%20climate%20c=
hange.%0A%0ABut%20you%20are%20connecting%20Townhall.com%20to%20the%20advert=
ising%20supply%20chain%2C%20enabling%20the%20spread%20of%20its%20climate%20=
disinformation.%20And%20Townhall%20Media%20isn't%20just%20one%20site%2C%20i=
t%E2%80%99s%20part%20of%20a%20sprawling%20networking%20of%20hate%20speech%2=
0and%20disinformation%20websites%2C%20including%3A%0A%0ABearing%20Arms%0AHo=
t%20Air%0AInstapundit%0APJ%20Media%0ARedState%0ATwitchy%0AIf%20you%20plan%2=
0to%20continue%20funding%20climate%20disinformation%2C%20you%20can%20ignore=
%20this%20email.%20But%20if%20you'd%20rather%20NOT%20fund%20it%2C%20conside=
r%20dropping%20Townhall's%20seller%20ID%2C%2011503.%0A%0AThank%20you%2C%0A%=
0A%5BYour%20Name%5D" style=3D"color: #0074d9; text-decoration: none; font-f=
amily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-a=
lign: left; line-height: 1.5;"><strong>Click here to open an email with eve=
rything pre-filled, just add your name to the bottom. </strong></a>Let us k=
now if it works for you =E2=80=94 unfortunately, it won't work for everyone=
.</p> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; =
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-=
size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">If=
that didn't work, or you'd like to do it manually, copy and paste the belo=
w to their respective fields:</p> <p style=3D"color: #3c4144; font-family: =
arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin=
: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10=
px; Margin-bottom: 10px;"><strong>TO:</strong></p> <p style=3D"color: #3c41=
44; font-family: arial,helvetica,sans-serif; font-weight: 400; padding: 0; =
margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; =
margin-bottom: 10px; Margin-bottom: 10px;">[email protected], graham.al=
[email protected], [email protected], [email protected], [email protected]=
om</p> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif;=
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font=
-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><=
strong>SUBJECT:</strong></p> <p style=3D"color: #3c4144; font-family: arial=
,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; =
text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; M=
argin-bottom: 10px;">Do you know you're funding climate disinformation?</p>=
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-=
weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size:=
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong=
>BODY:</strong></p> <p style=3D"color: #3c4144; font-family: arial,helvetic=
a,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-alig=
n: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bot=
tom: 10px;">Hello,</p> <p style=3D"color: #3c4144; font-family: arial,helve=
tica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-a=
lign: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-=
bottom: 10px;">I'm reaching out to find out if Teads plans to continue plac=
ing ads on <a href=3D"[link removed]
/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw0e_dbk=
ebiSdK5pKvLiZLJs=3D" style=3D"color: #0074d9; text-decoration: none; font-f=
amily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-a=
lign: left; line-height: 1.5;">Townhall.com</a>, despite the site running f=
lagrantly afoul of your company's stated goals and aspirations.</p> <p styl=
e=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight: =
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; l=
ine-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">=E2=80=9CThe mo=
st important thing publishers can do in the fight for sustainability is mak=
e sure that they are not perpetuating climate misinformation,=E2=80=9D =
;<a href=3D"[link removed]
fK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw13xhxDkyVrCGiHgI=
SPOHTE=3D" style=3D"color: #0074d9; text-decoration: none; font-family: ari=
al,helvetica,sans-serif; font-weight: inherit; padding: 0; text-align: left=
; line-height: 1.5;">wrote your director of sustainability</a> Benjami=
n Davy. You also say you <a href=3D"[link removed]
tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7te=
iBUFXp0DP8ORw7dsr_V0cWE7q9zKwFJAr1c=3D" style=3D"color: #0074d9; text-decor=
ation: none; font-family: arial,helvetica,sans-serif; font-weight: inherit;=
padding: 0; text-align: left; line-height: 1.5;">vet publishers</a> t=
o =E2=80=9Ccombat disinformation and hate speech=E2=80=9D and <a href=
=3D"[link removed]
M8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw3AbjMsq5mruMn4At8uqi6g=
=3D" style=3D"color: #0074d9; text-decoration: none; font-family: arial,hel=
vetica,sans-serif; font-weight: inherit; padding: 0; text-align: left; line=
-height: 1.5;">enables brands</a> to avoid =E2=80=9Cwillful misinforma=
tion.=E2=80=9D</p> <p style=3D"color: #3c4144; font-family: arial,helvetica=
,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align=
: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bott=
om: 10px;">Maybe you're not aware, but <a href=3D"[link removed]
m/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D=
/RnuOr7teiBUFXp0DP8ORwxi9qet4sQcMfnJBI7Yvobg=3D" style=3D"color: #0074d9; t=
ext-decoration: none; font-family: arial,helvetica,sans-serif; font-weight:=
inherit; padding: 0; text-align: left; line-height: 1.5;">Townhall.com</a>=
publishes tons of columnists with far-out views. Many of them are climate =
deniers =E2=80=94 46 of them are listed in <a href=3D"[link removed]
s.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U=
4=3D/RnuOr7teiBUFXp0DP8ORw668OJHi3KCj7a6nkaL7L7c=3D" style=3D"color: #0074d=
9; text-decoration: none; font-family: arial,helvetica,sans-serif; font-wei=
ght: inherit; padding: 0; text-align: left; line-height: 1.5;">climate watc=
hdog DeSmog=E2=80=99s disinformation database</a>.</p> <p style=3D"color: #=
3c4144; font-family: arial,helvetica,sans-serif; font-weight: 400; padding:=
0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1=
.5; margin-bottom: 10px; Margin-bottom: 10px;">You also probably didn't kno=
w that a <a href=3D"[link removed]
LSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw30EE1ApI=
zTqMqVsPfbJP_g=3D" style=3D"color: #0074d9; text-decoration: none; font-fam=
ily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-ali=
gn: left; line-height: 1.5;">Center for Countering Digital Hate report foun=
d</a> the site is in the top tier among 10 fringe publishers responsible fo=
r nearly 70% of Facebook user interactions with denying climate change.</p>=
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-=
weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size:=
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">But you=
are connecting <a href=3D"[link removed]
-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORwy=
07foL92czgdXiD_WT8Bc4=3D" style=3D"color: #0074d9; text-decoration: none; f=
ont-family: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; t=
ext-align: left; line-height: 1.5;">Townhall.com</a> to the advertising sup=
ply chain, enabling the spread of its climate disinformation. And Townhall =
Media isn't just one site, it=E2=80=99s part of a sprawling networking of h=
ate speech and disinformation websites, including:</p>=20
<ul style=3D"list-style-position: inside; Margin: 0 0 10px 0=
; padding: 0 0 0 10px;">=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Bearing Arms</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Hot Air</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Instapundit</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">PJ Media</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">RedState</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Twitchy</li>=20
</ul> <p style=3D"color: #3c4144; font-family: arial,helveti=
ca,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-ali=
gn: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bo=
ttom: 10px;">If you plan to continue funding climate disinformation, you ca=
n ignore this email. But if you'd rather NOT fund it, consider dropping Tow=
nhall's seller ID, 11503.</p> <p style=3D"color: #3c4144; font-family: aria=
l,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0;=
text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; =
Margin-bottom: 10px;">Thank you,</p> <p style=3D"color: #3c4144; font-famil=
y: arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Mar=
gin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom:=
10px; Margin-bottom: 10px;">[Your Name]</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
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<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
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</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Please let us =
know if you hear back from them! They will be reading your emails and figur=
ing out what the hell to do about all this.</p> <p style=3D"color: #3c4144;=
font-family: arial,helvetica,sans-serif; font-weight: 400; padding: 0; mar=
gin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; mar=
gin-bottom: 10px; Margin-bottom: 10px;">Hugs,</p> <p style=3D"color: #3c414=
4; font-family: arial,helvetica,sans-serif; font-weight: 400; padding: 0; m=
argin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; m=
argin-bottom: 10px; Margin-bottom: 10px;">Claire and Nandini</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row end-row-footer" style=3D"border-spacing: 0; =
border-collapse: collapse; vertical-align: top; text-align: left; padding: =
0; position: relative; width: 100%; display: table; margin: 0; Margin: 0; b=
ackground-color: #FFFFFF; font-family: arial,helvetica,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-bottom: 24px; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 2px; bord=
er-top-style: solid; border-top-color: #A8A29E; margin-top: 12px; margin-bo=
ttom: 12px;" data-color=3D"#A8A29E" data-thicknessnum=3D"2" data-dividersty=
le=3D"solid" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" dat=
a-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row" style=3D"border-spacing: 0; border-collapse=
: collapse; vertical-align: top; text-align: left; padding: 0; position: re=
lative; width: 100%; display: table; margin: 0; Margin: 0; font-family: ari=
al,helvetica,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last" style=3D"w=
ord-wrap: break-word; vertical-align: top; color: #3c4144; font-family: ari=
al,helvetica,sans-serif; font-weight: 400; text-align: left; font-size: 12p=
t; line-height: 1.5; margin: 0 auto; Margin: 0 auto; padding-top: 24px; pad=
ding-bottom: 24px; word-break: break-word; width: 564px; padding-left: 24px=
; padding-right: 24px; border-collapse: collapse; padding: 0;">=20
<center style=3D"width: 100%; min-width: 532px;"> <a href=3D=
"[link removed]
XRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw0QMEFGU7UuaQa7eqnIV7Ck=3D" =
target=3D"_blank" style=3D"color: #0074d9; text-decoration: none; font-fami=
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s.com/email/lighticons/Facebook.png" border=3D"0" alt=3D"Facebook" style=3D=
"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; max=
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tom: 8px; height: auto; width: 30px;"> </a> <a href=3D"[link removed]
ls.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2=
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con" width=3D"30" src=3D"[link removed]
ns/Instagram.png" border=3D"0" alt=3D"Instagram" style=3D"outline: none; te=
xt-decoration: none; -ms-interpolation-mode: bicubic; max-width: 100%; clea=
r: both; margin: 0 auto; Margin: 0 auto; float: none; text-align: center; b=
order: none; display: inline; margin-top: 8px; margin-bottom: 8px; height: =
auto; width: 30px;"> </a> <a href=3D"[link removed]
king/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUF=
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Margin: 5px;" title=3D"LinkedIn"> <img class=3D"email-icon" width=3D"30" s=
rc=3D"[link removed]" bo=
rder=3D"0" alt=3D"LinkedIn" style=3D"outline: none; text-decoration: none; =
-ms-interpolation-mode: bicubic; max-width: 100%; clear: both; margin: 0 au=
to; Margin: 0 auto; float: none; text-align: center; border: none; display:=
inline; margin-top: 8px; margin-bottom: 8px; height: auto; width: 30px;"> =
</a> <a href=3D"[link removed]
GiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORwwBgPwFUMyfC9=
f8JKFX0Sgk=3D" target=3D"_blank" style=3D"color: #0074d9; text-decoration: =
none; font-family: arial,helvetica,sans-serif; font-weight: inherit; paddin=
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tic.s3.amazonaws.com/email/lighticons/Twitter.png" border=3D"0" alt=3D"Twit=
ter" style=3D"outline: none; text-decoration: none; -ms-interpolation-mode:=
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at: none; text-align: center; border: none; display: inline; margin-top: 8p=
x; margin-bottom: 8px; height: auto; width: 30px;"> </a>=20
</center> </th>=20
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<table class=3D"row" style=3D"border-spacing: 0; border-collapse=
: collapse; vertical-align: top; text-align: left; padding: 0; position: re=
lative; width: 100%; display: table; margin: 0; Margin: 0; font-family: ari=
al,helvetica,sans-serif;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last" style=3D"w=
ord-wrap: break-word; vertical-align: top; color: #3c4144; font-family: ari=
al,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: left; ma=
rgin: 0 auto; Margin: 0 auto; padding-bottom: 24px; word-break: break-word;=
width: 564px; padding-left: 24px; padding-right: 24px; font-size: 14px; li=
ne-height: 2em; border-collapse: collapse; padding-top: 10px;">=20
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</table> =20
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orgId=3Dcheckmyads&emailId=2b7bec68c63d343e4ac26e68c5404b292m191322=
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------=_Part_143538218_629645359.1695134124796--
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If you're having trouble viewing this email, you can see it online, [link removed].
Action: Email Teads about Townhall.com
Climate Week action, day 2
Action: Email Teads about Townhall.com
Climate Week action, day 2
Hey team,
Climate Week continues! Every day through Friday, we're sending you the contact information for an ad network that's helping fund Townhall.com, a top climate change disinformation outlet. We need to email the ad companies and let them know what they're funding. Let's ask them to review these accounts according to their own supply policies. (Read more about the overall effort in this week's BRANDED.)
Today's action target: Teads
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote Teads director of sustainability Benjamin Davy. Teads also says it vets publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
And yet Teads is still sending money to Townhall. Let's (politely) remind them of their own words and commitments with the email template below.
Hey team,
Climate Week continues! Every day through Friday, we're sending you the contact information for an ad network that's helping fund Townhall.com, a top climate change disinformation outlet. We need to email the ad companies and let them know what they're funding. Let's ask them to review these accounts according to their own supply policies. (Read more about the overall effort in this week's BRANDED.)
Today's action target: Teads
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote Teads director of sustainability Benjamin Davy. Teads also says it vets publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
And yet Teads is still sending money to Townhall. Let's (politely) remind them of their own words and commitments with the email template below.
We're trying something new this time: Click here to open an email with everything pre-filled, just add your name to the bottom. Let us know if it works for you — unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the below to their respective fields:
TO:
[email protected], [email protected], [email protected], [email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Townhall.com, despite the site running flagrantly afoul of your company's stated goals and aspirations.
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote your director of sustainability Benjamin Davy. You also say you vet publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
Maybe you're not aware, but Townhall.com publishes tons of columnists with far-out views. Many of them are climate deniers — 46 of them are listed in climate watchdog DeSmog’s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate report found the site is in the top tier among 10 fringe publishers responsible for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabling the spread of its climate disinformation. And Townhall Media isn't just one site, it’s part of a sprawling networking of hate speech and disinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this email. But if you'd rather NOT fund it, consider dropping Townhall's seller ID, 11503.
Thank you,
[Your Name]
We're trying something new this time: Click here to open an email with everything pre-filled, just add your name to the bottom. Let us know if it works for you — unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the below to their respective fields:
TO:
[email protected], [email protected], [email protected], [email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Townhall.com, despite the site running flagrantly afoul of your company's stated goals and aspirations.
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote your director of sustainability Benjamin Davy. You also say you vet publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
Maybe you're not aware, but Townhall.com publishes tons of columnists with far-out views. Many of them are climate deniers — 46 of them are listed in climate watchdog DeSmog’s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate report found the site is in the top tier among 10 fringe publishers responsible for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabling the spread of its climate disinformation. And Townhall Media isn't just one site, it’s part of a sprawling networking of hate speech and disinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this email. But if you'd rather NOT fund it, consider dropping Townhall's seller ID, 11503.
Thank you,
[Your Name]
Please let us know if you hear back from them! They will be reading your emails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
Please let us know if you hear back from them! They will be reading your emails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
This email was sent to [email protected]. Click here to [link removed].
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Content-Type: text/plain; charset=utf-8
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If you're having trouble viewing this email, you can see it online, https:/=
/api.neonemails.com/emails/content/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw=
2U4=3D.
Action: Email Teads about Townhall.com
Climate Week action, day 2
Action: Email Teads about Townhall.com
Climate Week action, day 2
Hey team,
Climate Week continues! Every day through Friday, we're sending you the con=
tact information for an ad network that's helping fund Townhall.com, a top =
climate change disinformation outlet. We need to email the ad companies and=
let them know what they're funding. Let's ask them to review these account=
s according to their own supply policies. (Read more about the overall effo=
rt in this week's BRANDED.)
Today's action target: Teads
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote Teads director of sustainability Benjamin Davy. Teads also=
says it vets publishers to =E2=80=9Ccombat disinformation and hate speech=
=E2=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=
=80=9D
And yet Teads is still sending money to Townhall. Let's (politely) remind t=
hem of their own words and commitments with the email template below.
Hey team,
Climate Week continues! Every day through Friday, we're sending you the con=
tact information for an ad network that's helping fund Townhall.com, a top =
climate change disinformation outlet. We need to email the ad companies and=
let them know what they're funding. Let's ask them to review these account=
s according to their own supply policies. (Read more about the overall effo=
rt in this week's BRANDED.)
Today's action target: Teads
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote Teads director of sustainability Benjamin Davy. Teads also=
says it vets publishers to =E2=80=9Ccombat disinformation and hate speech=
=E2=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=
=80=9D
And yet Teads is still sending money to Townhall. Let's (politely) remind t=
hem of their own words and commitments with the email template below.
=20
=20
We're trying something new this time: Click here to open an email with ever=
ything pre-filled, just add your name to the bottom. Let us know if it work=
s for you =E2=80=94 unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the be=
low to their respective fields:
TO:
[email protected], [email protected], [email protected], si=
[email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Town=
hall.com, despite the site running flagrantly afoul of your company's state=
d goals and aspirations.
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote your director of sustainability Benjamin Davy. You also sa=
y you vet publishers to =E2=80=9Ccombat disinformation and hate speech=E2=
=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=80=
=9D
Maybe you're not aware, but Townhall.com publishes tons of columnists with =
far-out views. Many of them are climate deniers =E2=80=94 46 of them are li=
sted in climate watchdog DeSmog=E2=80=99s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate rep=
ort found the site is in the top tier among 10 fringe publishers responsibl=
e for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabli=
ng the spread of its climate disinformation. And Townhall Media isn't just =
one site, it=E2=80=99s part of a sprawling networking of hate speech and di=
sinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this=
email. But if you'd rather NOT fund it, consider dropping Townhall's selle=
r ID, 11503.
Thank you,
[Your Name]
We're trying something new this time: Click here to open an email with ever=
ything pre-filled, just add your name to the bottom. Let us know if it work=
s for you =E2=80=94 unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the be=
low to their respective fields:
TO:
[email protected], [email protected], [email protected], si=
[email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Town=
hall.com, despite the site running flagrantly afoul of your company's state=
d goals and aspirations.
=E2=80=9CThe most important thing publishers can do in the fight for sustai=
nability is make sure that they are not perpetuating climate misinformation=
,=E2=80=9D wrote your director of sustainability Benjamin Davy. You also sa=
y you vet publishers to =E2=80=9Ccombat disinformation and hate speech=E2=
=80=9D and enables brands to avoid =E2=80=9Cwillful misinformation.=E2=80=
=9D
Maybe you're not aware, but Townhall.com publishes tons of columnists with =
far-out views. Many of them are climate deniers =E2=80=94 46 of them are li=
sted in climate watchdog DeSmog=E2=80=99s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate rep=
ort found the site is in the top tier among 10 fringe publishers responsibl=
e for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabli=
ng the spread of its climate disinformation. And Townhall Media isn't just =
one site, it=E2=80=99s part of a sprawling networking of hate speech and di=
sinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this=
email. But if you'd rather NOT fund it, consider dropping Townhall's selle=
r ID, 11503.
Thank you,
[Your Name]
=20
=20
Please let us know if you hear back from them! They will be reading your em=
ails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
Please let us know if you hear back from them! They will be reading your em=
ails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
This email was sent to [email protected]. Click here to [link removed]
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If you're having trouble viewing this email, you can <a hre=
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<figure class style=3D"margin: 0 0 1rem; Margin: 0 0 1rem;">
<!--[if mso]><center><![end-if]-->
<img class=3D"align-center" src=3D"[link removed]
eoncrm.com/neon/resource/checkmyads/images/CRM_ACTION_Header_Day2.jpg" alt=
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<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><h3 st=
yle=3D"padding: 0; margin: 0; Margin: 0; text-align: left; line-height: 130=
%; color: inherit; word-wrap: normal; font-weight: 400; margin-bottom: 10px=
; Margin-bottom: 10px; font-size: 28px; font-family: Montserrat, Verdana, s=
ans-serif;"><strong><span style=3D"font-family: Montserrat, Verdana, sans-s=
erif;"><span style=3D"font-size: 20pt;">Action: Email </span><span sty=
le=3D"font-size: 26.666666px;">Teads about Townhall.com</span></span></stro=
ng></h3> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-seri=
f; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; fo=
nt-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"=
><span style=3D"font-family: Montserrat, Verdana, sans-serif; font-size: 16=
pt;"><strong><span style=3D"color: #a8a29e;">Climate Week action, day 2</sp=
an></strong></span></p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Hey team,</p> =
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-w=
eight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: =
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Climate =
Week continues! Every day through Friday, we're sending you the contact inf=
ormation for an ad network that's helping fund <a href=3D"[link removed]
mails.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YX=
Pw2U4=3D/RnuOr7teiBUFXp0DP8ORwx1V1YarXRDS71H8qrSrB2A=3D" style=3D"color: #0=
074d9; text-decoration: none; font-family: arial,helvetica,sans-serif; font=
-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">Townhall=
.com</a>, a top climate change disinformation outlet. We need to email the =
ad companies and let them know what they're funding. Let's ask them to revi=
ew these accounts according to their own supply policies. (Read more about =
the overall effort in <a href=3D"[link removed]
/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0D=
P8ORw0zJr3sSMsYy_zQEvFxyAdY=3D" style=3D"color: #0074d9; text-decoration: n=
one; font-family: arial,helvetica,sans-serif; font-weight: inherit; padding=
: 0; text-align: left; line-height: 1.5;">this week's BRANDED</a>.)</p> <p =
style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weig=
ht: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12p=
t; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong>Tod=
ay's action target: Teads</strong></p> <p style=3D"color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; M=
argin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-botto=
m: 10px; Margin-bottom: 10px;">=E2=80=9CThe most important thing publishers=
can do in the fight for sustainability is make sure that they are not perp=
etuating climate misinformation,=E2=80=9D <a href=3D"[link removed]
mails.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YX=
Pw2U4=3D/RnuOr7teiBUFXp0DP8ORw03JUZGwQMiavANtLb-l4wU=3D" style=3D"color: #0=
074d9; text-decoration: none; font-family: arial,helvetica,sans-serif; font=
-weight: inherit; padding: 0; text-align: left; line-height: 1.5;">wrote Te=
ads director of sustainability</a> Benjamin Davy. Teads also says it&n=
bsp;<a href=3D"[link removed]
iqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw55pa6IBTlfhfz=
YzPD1Rs1E=3D" style=3D"color: #0074d9; text-decoration: none; font-family: =
arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-align: l=
eft; line-height: 1.5;">vets publishers</a> to =E2=80=9Ccombat disinfo=
rmation and hate speech=E2=80=9D and <a href=3D"[link removed]
.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=
=3D/RnuOr7teiBUFXp0DP8ORw6tBBrtiW43Imy2KzNrwfq0=3D" style=3D"color: #0074d9=
; text-decoration: none; font-family: arial,helvetica,sans-serif; font-weig=
ht: inherit; padding: 0; text-align: left; line-height: 1.5;">enables brand=
s</a> to avoid =E2=80=9Cwillful misinformation.=E2=80=9D</p> <p style=
=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight: 4=
00; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; li=
ne-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">And yet Teads is=
still sending money to Townhall. Let's (politely) remind them of their own=
words and commitments with the email template below.</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: dashed; border-top-color: #000000; margin-top: 12px; margin-b=
ottom: 12px;" data-color=3D"#000000" data-thicknessnum=3D"1" data-dividerst=
yle=3D"dashed" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" d=
ata-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong>We're =
trying something new this time: </strong><a href=3D"mailto:remi.cackel=
@teads.com,[email protected],[email protected],simon.klein@tead=
s.com,[email protected]?subject=3DDo%20you%20know%20you're%20funding%20climate%=
20disinformation?&body=3DHello%2C%0A%0AI'm%20reaching%20out%20to%20find=
%20out%20if%20Teads%20plans%20to%20continue%20placing%20ads%20on%20Townhall=
.com%2C%20despite%20the%20site%20running%20flagrantly%20afoul%20of%20your%2=
0company's%20stated%20goals%20and%20aspirations.%0A%0A%E2%80%9CThe%20most%2=
0important%20thing%20publishers%20can%20do%20in%20the%20fight%20for%20susta=
inability%20is%20make%20sure%20that%20they%20are%20not%20perpetuating%20cli=
mate%20misinformation%2C%E2%80%9D%C2%A0wrote%20your%20director%20of%20susta=
inability%C2%A0Benjamin%20Davy.%20You%20also%20say%20you%C2%A0vet%20publish=
ers%C2%A0to%20%E2%80%9Ccombat%20disinformation%20and%20hate%20speech%E2%80%=
9D%20and%C2%A0enables%20brands%C2%A0to%20avoid%20%E2%80%9Cwillful%20misinfo=
rmation.%E2%80%9D%0A%0AMaybe%20you're%20not%20aware%2C%20but%20Townhall.com=
%20publishes%20tons%20of%20columnists%20with%20far-out%20views.%20Many%20of=
%20them%20are%20climate%20deniers%20%E2%80%94%2046%20of%20them%20are%20list=
ed%20in%20climate%20watchdog%20DeSmog%E2%80%99s%20disinformation%20database=
.%0A%0AYou%20also%20probably%20didn't%20know%20that%20a%20Center%20for%20Co=
untering%20Digital%20Hate%20report%20found%20the%20site%20is%20in%20the%20t=
op%20tier%20among%2010%20fringe%20publishers%20responsible%20for%20nearly%2=
070%25%20of%20Facebook%20user%20interactions%20with%20denying%20climate%20c=
hange.%0A%0ABut%20you%20are%20connecting%20Townhall.com%20to%20the%20advert=
ising%20supply%20chain%2C%20enabling%20the%20spread%20of%20its%20climate%20=
disinformation.%20And%20Townhall%20Media%20isn't%20just%20one%20site%2C%20i=
t%E2%80%99s%20part%20of%20a%20sprawling%20networking%20of%20hate%20speech%2=
0and%20disinformation%20websites%2C%20including%3A%0A%0ABearing%20Arms%0AHo=
t%20Air%0AInstapundit%0APJ%20Media%0ARedState%0ATwitchy%0AIf%20you%20plan%2=
0to%20continue%20funding%20climate%20disinformation%2C%20you%20can%20ignore=
%20this%20email.%20But%20if%20you'd%20rather%20NOT%20fund%20it%2C%20conside=
r%20dropping%20Townhall's%20seller%20ID%2C%2011503.%0A%0AThank%20you%2C%0A%=
0A%5BYour%20Name%5D" style=3D"color: #0074d9; text-decoration: none; font-f=
amily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-a=
lign: left; line-height: 1.5;"><strong>Click here to open an email with eve=
rything pre-filled, just add your name to the bottom. </strong></a>Let us k=
now if it works for you =E2=80=94 unfortunately, it won't work for everyone=
.</p> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; =
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-=
size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">If=
that didn't work, or you'd like to do it manually, copy and paste the belo=
w to their respective fields:</p> <p style=3D"color: #3c4144; font-family: =
arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin=
: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10=
px; Margin-bottom: 10px;"><strong>TO:</strong></p> <p style=3D"color: #3c41=
44; font-family: arial,helvetica,sans-serif; font-weight: 400; padding: 0; =
margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1.5; =
margin-bottom: 10px; Margin-bottom: 10px;">[email protected], graham.al=
[email protected], [email protected], [email protected], [email protected]=
om</p> <p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif;=
font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font=
-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><=
strong>SUBJECT:</strong></p> <p style=3D"color: #3c4144; font-family: arial=
,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; =
text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; M=
argin-bottom: 10px;">Do you know you're funding climate disinformation?</p>=
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-=
weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size:=
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;"><strong=
>BODY:</strong></p> <p style=3D"color: #3c4144; font-family: arial,helvetic=
a,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-alig=
n: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bot=
tom: 10px;">Hello,</p> <p style=3D"color: #3c4144; font-family: arial,helve=
tica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-a=
lign: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-=
bottom: 10px;">I'm reaching out to find out if Teads plans to continue plac=
ing ads on <a href=3D"[link removed]
/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw0e_dbk=
ebiSdK5pKvLiZLJs=3D" style=3D"color: #0074d9; text-decoration: none; font-f=
amily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-a=
lign: left; line-height: 1.5;">Townhall.com</a>, despite the site running f=
lagrantly afoul of your company's stated goals and aspirations.</p> <p styl=
e=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight: =
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; l=
ine-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">=E2=80=9CThe mo=
st important thing publishers can do in the fight for sustainability is mak=
e sure that they are not perpetuating climate misinformation,=E2=80=9D =
;<a href=3D"[link removed]
fK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw13xhxDkyVrCGiHgI=
SPOHTE=3D" style=3D"color: #0074d9; text-decoration: none; font-family: ari=
al,helvetica,sans-serif; font-weight: inherit; padding: 0; text-align: left=
; line-height: 1.5;">wrote your director of sustainability</a> Benjami=
n Davy. You also say you <a href=3D"[link removed]
tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7te=
iBUFXp0DP8ORw7dsr_V0cWE7q9zKwFJAr1c=3D" style=3D"color: #0074d9; text-decor=
ation: none; font-family: arial,helvetica,sans-serif; font-weight: inherit;=
padding: 0; text-align: left; line-height: 1.5;">vet publishers</a> t=
o =E2=80=9Ccombat disinformation and hate speech=E2=80=9D and <a href=
=3D"[link removed]
M8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw3AbjMsq5mruMn4At8uqi6g=
=3D" style=3D"color: #0074d9; text-decoration: none; font-family: arial,hel=
vetica,sans-serif; font-weight: inherit; padding: 0; text-align: left; line=
-height: 1.5;">enables brands</a> to avoid =E2=80=9Cwillful misinforma=
tion.=E2=80=9D</p> <p style=3D"color: #3c4144; font-family: arial,helvetica=
,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-align=
: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bott=
om: 10px;">Maybe you're not aware, but <a href=3D"[link removed]
m/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D=
/RnuOr7teiBUFXp0DP8ORwxi9qet4sQcMfnJBI7Yvobg=3D" style=3D"color: #0074d9; t=
ext-decoration: none; font-family: arial,helvetica,sans-serif; font-weight:=
inherit; padding: 0; text-align: left; line-height: 1.5;">Townhall.com</a>=
publishes tons of columnists with far-out views. Many of them are climate =
deniers =E2=80=94 46 of them are listed in <a href=3D"[link removed]
s.com/emails/tracking/click-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U=
4=3D/RnuOr7teiBUFXp0DP8ORw668OJHi3KCj7a6nkaL7L7c=3D" style=3D"color: #0074d=
9; text-decoration: none; font-family: arial,helvetica,sans-serif; font-wei=
ght: inherit; padding: 0; text-align: left; line-height: 1.5;">climate watc=
hdog DeSmog=E2=80=99s disinformation database</a>.</p> <p style=3D"color: #=
3c4144; font-family: arial,helvetica,sans-serif; font-weight: 400; padding:=
0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; line-height: 1=
.5; margin-bottom: 10px; Margin-bottom: 10px;">You also probably didn't kno=
w that a <a href=3D"[link removed]
LSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORw30EE1ApI=
zTqMqVsPfbJP_g=3D" style=3D"color: #0074d9; text-decoration: none; font-fam=
ily: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; text-ali=
gn: left; line-height: 1.5;">Center for Countering Digital Hate report foun=
d</a> the site is in the top tier among 10 fringe publishers responsible fo=
r nearly 70% of Facebook user interactions with denying climate change.</p>=
<p style=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-=
weight: 400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size:=
12pt; line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">But you=
are connecting <a href=3D"[link removed]
-link/FLSCaGiqmfK8vw1CKM8mXRIQIArL3QPjg1P1YXPw2U4=3D/RnuOr7teiBUFXp0DP8ORwy=
07foL92czgdXiD_WT8Bc4=3D" style=3D"color: #0074d9; text-decoration: none; f=
ont-family: arial,helvetica,sans-serif; font-weight: inherit; padding: 0; t=
ext-align: left; line-height: 1.5;">Townhall.com</a> to the advertising sup=
ply chain, enabling the spread of its climate disinformation. And Townhall =
Media isn't just one site, it=E2=80=99s part of a sprawling networking of h=
ate speech and disinformation websites, including:</p>=20
<ul style=3D"list-style-position: inside; Margin: 0 0 10px 0=
; padding: 0 0 0 10px;">=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Bearing Arms</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Hot Air</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Instapundit</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">PJ Media</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">RedState</li>=20
<li style=3D"display: list-item; line-height: 1.5em; Margin=
: 0; overflow-wrap: break-word; padding: 0; word-break: break-word; list-st=
yle: disc outside; mso-special-format: bullet;">Twitchy</li>=20
</ul> <p style=3D"color: #3c4144; font-family: arial,helveti=
ca,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0; text-ali=
gn: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; Margin-bo=
ttom: 10px;">If you plan to continue funding climate disinformation, you ca=
n ignore this email. But if you'd rather NOT fund it, consider dropping Tow=
nhall's seller ID, 11503.</p> <p style=3D"color: #3c4144; font-family: aria=
l,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Margin: 0;=
text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom: 10px; =
Margin-bottom: 10px;">Thank you,</p> <p style=3D"color: #3c4144; font-famil=
y: arial,helvetica,sans-serif; font-weight: 400; padding: 0; margin: 0; Mar=
gin: 0; text-align: left; font-size: 12pt; line-height: 1.5; margin-bottom:=
10px; Margin-bottom: 10px;">[Your Name]</p></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last divider" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-bottom: 0; padding-top: 0;">
<div>
<!--[if mso]><center><![end-if]-->=20
<div class=3D"titan__email-divider" style=3D"mso-line-heigh=
t-rule: exactly; line-height: 1pt; height: 1px; border-top-width: 1px; bord=
er-top-style: dashed; border-top-color: #282968; margin-top: 12px; margin-b=
ottom: 12px;" data-color=3D"#282968" data-thicknessnum=3D"1" data-dividerst=
yle=3D"dashed" data-topnum=3D"12" data-bottomnum=3D"12" data-height=3D"1" d=
ata-lineheight=3D"1">
</div> <!--[if mso]></center><![end-if]-->
</div></th>=20
</tr>=20
</tbody>
</table>=20
<table class=3D"row content-row-blockpadding" style=3D"border-sp=
acing: 0; border-collapse: collapse; vertical-align: top; text-align: left;=
padding: 0; position: relative; width: 100%; display: table; margin: 0; Ma=
rgin: 0; background-color: #FFFFFF; font-family: arial,helvetica,sans-serif=
;">=20
<tbody>
<tr style=3D"padding: 0; vertical-align: top; text-align: left=
;">=20
<th class=3D"columns small-12 large-12 first last default" st=
yle=3D"word-wrap: break-word; vertical-align: top; color: #3c4144; font-fam=
ily: arial,helvetica,sans-serif; font-weight: 400; padding: 0; text-align: =
left; font-size: 12pt; line-height: 1.5; margin: 0 auto; Margin: 0 auto; wo=
rd-break: break-word; width: 564px; padding-left: 24px; padding-right: 24px=
; border-collapse: collapse; padding-top: 6px; padding-bottom: 6px;"><p sty=
le=3D"color: #3c4144; font-family: arial,helvetica,sans-serif; font-weight:=
400; padding: 0; margin: 0; Margin: 0; text-align: left; font-size: 12pt; =
line-height: 1.5; margin-bottom: 10px; Margin-bottom: 10px;">Please let us =
know if you hear back from them! They will be reading your emails and figur=
ing out what the hell to do about all this.</p> <p style=3D"color: #3c4144;=
font-family: arial,helvetica,sans-serif; font-weight: 400; padding: 0; mar=
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Action: Email Teads about Townhall.com
Climate Week action, day 2
Action: Email Teads about Townhall.com
Climate Week action, day 2
Hey team,
Climate Week continues! Every day through Friday, we're sending you the contact information for an ad network that's helping fund Townhall.com, a top climate change disinformation outlet. We need to email the ad companies and let them know what they're funding. Let's ask them to review these accounts according to their own supply policies. (Read more about the overall effort in this week's BRANDED.)
Today's action target: Teads
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote Teads director of sustainability Benjamin Davy. Teads also says it vets publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
And yet Teads is still sending money to Townhall. Let's (politely) remind them of their own words and commitments with the email template below.
Hey team,
Climate Week continues! Every day through Friday, we're sending you the contact information for an ad network that's helping fund Townhall.com, a top climate change disinformation outlet. We need to email the ad companies and let them know what they're funding. Let's ask them to review these accounts according to their own supply policies. (Read more about the overall effort in this week's BRANDED.)
Today's action target: Teads
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote Teads director of sustainability Benjamin Davy. Teads also says it vets publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
And yet Teads is still sending money to Townhall. Let's (politely) remind them of their own words and commitments with the email template below.
We're trying something new this time: Click here to open an email with everything pre-filled, just add your name to the bottom. Let us know if it works for you — unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the below to their respective fields:
TO:
[email protected], [email protected], [email protected], [email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Townhall.com, despite the site running flagrantly afoul of your company's stated goals and aspirations.
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote your director of sustainability Benjamin Davy. You also say you vet publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
Maybe you're not aware, but Townhall.com publishes tons of columnists with far-out views. Many of them are climate deniers — 46 of them are listed in climate watchdog DeSmog’s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate report found the site is in the top tier among 10 fringe publishers responsible for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabling the spread of its climate disinformation. And Townhall Media isn't just one site, it’s part of a sprawling networking of hate speech and disinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this email. But if you'd rather NOT fund it, consider dropping Townhall's seller ID, 11503.
Thank you,
[Your Name]
We're trying something new this time: Click here to open an email with everything pre-filled, just add your name to the bottom. Let us know if it works for you — unfortunately, it won't work for everyone.
If that didn't work, or you'd like to do it manually, copy and paste the below to their respective fields:
TO:
[email protected], [email protected], [email protected], [email protected], [email protected]
SUBJECT:
Do you know you're funding climate disinformation?
BODY:
Hello,
I'm reaching out to find out if Teads plans to continue placing ads on Townhall.com, despite the site running flagrantly afoul of your company's stated goals and aspirations.
“The most important thing publishers can do in the fight for sustainability is make sure that they are not perpetuating climate misinformation,” wrote your director of sustainability Benjamin Davy. You also say you vet publishers to “combat disinformation and hate speech” and enables brands to avoid “willful misinformation.”
Maybe you're not aware, but Townhall.com publishes tons of columnists with far-out views. Many of them are climate deniers — 46 of them are listed in climate watchdog DeSmog’s disinformation database.
You also probably didn't know that a Center for Countering Digital Hate report found the site is in the top tier among 10 fringe publishers responsible for nearly 70% of Facebook user interactions with denying climate change.
But you are connecting Townhall.com to the advertising supply chain, enabling the spread of its climate disinformation. And Townhall Media isn't just one site, it’s part of a sprawling networking of hate speech and disinformation websites, including:
Bearing Arms
Hot Air
Instapundit
PJ Media
RedState
Twitchy
If you plan to continue funding climate disinformation, you can ignore this email. But if you'd rather NOT fund it, consider dropping Townhall's seller ID, 11503.
Thank you,
[Your Name]
Please let us know if you hear back from them! They will be reading your emails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
Please let us know if you hear back from them! They will be reading your emails and figuring out what the hell to do about all this.
Hugs,
Claire and Nandini
This email was sent to [email protected]. Click here to [link removed].
Message Analysis
- Sender: Check My Ads
- Political Party: n/a
- Country: United States
- State/Locality: n/a
- Office: n/a