Your gift + 2X the impact for World Alzheimer's Day
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$175,000 World Alzheimer's Day Match Challenge
Dear Friend,

I'm writing to thank you for being a valued member of our Alzheimer's Association community. Today, I invite you to make your first gift when it will double in impact in the fight against this terrible disease. World Alzheimer's Day, a day that recognizes the need for greater awareness around Alzheimer's disease is just five days away. Our $175,000 World Alzheimer's Day Match Challenge ends that same day, on September 21 at midnight. Right now, the clock is ticking and we urgently need your help.

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There's never been a World Alzheimer's Day quite like this. There are new Food and Drug Administration-approved treatments that can slow cognitive decline for people living with early Alzheimer's.

However, our work is far from over. We will keep fighting until everyone living with this disease — at any stage — can get the treatment and care and support they need. With your gift today, you can help us accelerate more potentially life-changing treatments in the pipeline, while providing care and support to families facing Alzheimer's.

The need is still great and growing. Will you consider making your first gift today, while you can double your impact for World Alzheimer's Day?

Join our $175,000 World Alzheimer's Day Match Challenge and see how far your gift can go.
$16 can become $32.
$30 can become $60.
$50 can become $100.
Double my impact now.

Alzheimer's Association Zenith Society members Dick and Marianne Kipper have pledged $175,000 to match every donation we receive until September 21, World Alzheimer's Day. Their gift will help fund Alzheimer's disease research, while your donation can be matched to provide care and support and accelerate research that can make a life-changing difference to people facing this terrible disease.

I am looking to you, as a member of our community, to make your very first gift now and help unlock this vital match. Your first gift will show your commitment to achieving an end to Alzheimer's, and I truly hope you will give today while you can double your impact.

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Through your generous donation today, you will help to accelerate potentially life-changing treatments in the pipeline. You'll also help to expand access to treatment, provide care and support, and to continue to fund research so that more new therapies can emerge that can help more people. We're counting on you to help make a difference in this fight.

The next person to be diagnosed might be someone you know. As a member of our community, I know you understand the urgency of this fight. Friend, I ask you today to help us reach our $175,000 World Alzheimer's Day Match Challenge goal together — and fight against this global public health crisis that will disrupt the lives of nearly 13 million Americans that are expected to be living with Alzheimer's by 2050.

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Please show your commitment to fighting Alzheimer's today, before this challenge ends on World Alzheimer's Day. Your gift can be matched to go 2X as far in furthering our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

On behalf of the individuals and families who will benefit from the generosity of your support today, I extend my warmest thanks.

Gratefully,

Donna McCullough
Chief Mission and Field Operations Officer
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P.S. Your support is urgently needed to unlock this critical match challenge goal. Make your gift that can have 2X the impact in honor of World Alzheimer's Day.
$175,000 World Alzheimer's Day Match Challenge
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
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800.272.3900 | alz.org® | Donate

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