Enhancing Professional Competencies for Preventing Drug and Alcohol Misuse Among College Students: Communication and Advocacy (Episode 8)

This eighth and final episode focuses on communication and advocacy. The episode examines, among other things, the importance of clear and concise communications with various audiences, as well as monitoring messaging and outcomes. This core competency also places attention on campaign development, student involvement, and varied approaches including the use of marketing, persuasion, communications science, technology, and communications and marketing specialists.

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