Dear MoveOn member,
After Tuesday's damning indictment of Donald Trump for attempting to
illegally overturn the 2020 election results when he knew he lost, MoveOn
is planning to enter the lion's den.^1
MoveOn is planning to run a TV ad slamming the MAGA GOP for supporting
Trump's attempted coup and lies about 2020 election fraud—and to air it
during the first Republican debate on Fox News.
The ad, currently in development, is being designed especially for
moderate Republicans and Independents and will lay out the case for Trump
to be disqualified from the ballot, while slamming the MAGA GOP for being
complicit in Trump's attempted coup and subsequent attempt to cover it
up.
And it is urgently needed: A new poll shows that 91% of Fox News viewers
do not believe that Trump committed "serious crimes."^2
Our Constitution is clear: If you engage in insurrection against the
United States, you are barred from holding office again.^3 And if you are
the party that enables and encourages that traitor to return to office,
then the public has a right to know where you stand.
That is why we are planning to place this ad right where it will hurt them
the most—the heart of the MAGA Republican Party: Fox viewers. But we can
move forward only with your help.
Today, we are asking you to start a $5 monthly donation to
help run our ad and power our long-term work to defeat MAGA in 2024. If we
raise enough money, we will greenlight the development of the ad,
negotiate the airtime immediately, and invest any remaining funds into
ensuring Trump and MAGA never step foot in the Oval Office.
[ [link removed] ]Yes, I'll chip in monthly.
[ [link removed] ]No, I'm sorry, I can't make a monthly donation.
This is not a short-term project looking for a splash of news.
If we raise the money we need, we will run this ad as often as necessary,
for as long as necessary. And not just on Fox. We will run it on social
media. On targeted cable networks. On network news. All if we have the
money.
We are in this for the long haul because we are serious about exposing the
MAGA GOP's ties to Trump's attempted coup. And we are serious about our
efforts to ban Trump from running for office.
That is why we started the campaign with former U.S. Secretary of Labor
Robert Reich months ago, educating the public (and secretaries of state
across America) about the 14th Amendment of the U.S. Constitution, which
bars individuals who have engaged in insurrection from holding office.
And that is why we are now redoubling our efforts, starting with running
this ad on Fox News during the first Republican debate.
Purchasing a TV ad like this during a high-profile presidential debate and
powering our campaign to defeat MAGA next year is expensive. That means we
need your help to have the funds to pull this off. Can you chip
in $5 a month to make it happen?
[ [link removed] ]Yes, I'll chip in monthly.
[ [link removed] ]No, I'm sorry, I can't make a monthly donation.
If we are able to raise the money to place this ad, it will reach millions
of Fox viewers. We understand the possible backlash from many Fox viewers
makes this approach risky.
But saving our country from one of the most dangerous white supremacists
ever to set foot in the White House—a man who will roll back all we have
won for women, for the LGBTQ+ community, for communities of color, and for
low-income families across our country—is worth that risk.
And while MoveOn doesn't typically air ads on Fox News—because we want to
avoid giving money to the far right's media mouthpiece—this is a unique
opportunity to bring the truth directly to Republican voters and the
American public.
As we know, Fox News will never tell them.
But as a grassroots-funded organization, we need your help to air our ad.
Can you start a $5 monthly donation today to air MoveOn's
TV ad and to sustain our ongoing work to stop Trump and his MAGA
marionettes?
[ [link removed] ]Yes, I'll chip in monthly.
[ [link removed] ]No, I'm sorry, I can't make a monthly donation.
Thanks for all you do.
–Kelsey, Alexis, Nakia, Joel, and the rest of the team
Sources:
1. "Trump indicted for efforts to overturn 2020 election and block
transfer of power," AP News, August 2, 2023
[link removed]
2. "91 percent of Fox News viewers don't think Trump committed 'serious
crimes,'" The Hill, August 1, 2023
[link removed]
3. "The case for Donald Trump's disqualification under the 14th
Amendment," CREW, July 18, 2023
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Want to support MoveOn's work? Book bans have skyrocketed thanks to
right-wing state laws which have forced teachers to remove books from
their classrooms. In response, MoveOn is launching a "Banned Bookmobile,"
filling it with books that the far right has banned, and driving it around
to hand out those books, for free, in highly trafficked areas that will
attract media attention. To keep the Banned Bookmobile up and running into
2024, we need your help.
Will you start a monthly gift to power our critical work?
[ [link removed] ]Yes, I'll chip in $5 a month.
[ [link removed] ]No, I'm sorry, I can't make a monthly donation.
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