IDDC LAUNCHES NEW INITIATIVE, "THE BASKETBALL EXPERIENCE IN INDIANA" MICROSITE

For Immediate Release

INDIANAPOLIS (Aug 3, 2023) ? Get in the game with "The Basketball Experience IN Indiana".?Lt. Gov. Suzanne Crouch?and the?Indiana Destination Development Corporation?(IDDC)?launched "The Basketball Experience IN Indiana"?microsite to tell Indiana's basketball story and why it is more than just a sport in the Hoosier State.

"We are excited to unveil this microsite, which serves as a tribute to the passion and talent that shaped Indiana's basketball history," said Lt. Gov. Crouch, Indiana?s Secretary of Agriculture and Rural Development. "The microsite pays homage to the home of basketball and Hoosier Hysteria while creating an educational experience for site visitors. 'The Basketball Experience IN Indiana' houses an extensive array of content and experiential opportunities throughout the Hoosier State."

This digital adventure will give you an adrenaline-pumping guide to all things basketball in the Hoosier State. From larger-than-life-size statues and murals of coaches and players, to awe-inspiring exhibits and storied stadiums across the state, there is something for every basketball fan to discover.

"Basketball has had a profound impact on Indiana's culture and community," said Elaine Bedel, IDDC Secretary and Chief Executive Officer. "We aim to showcase some of this history, while celebrating the game's role in fostering camaraderie, athletic excellence and team pride. We encourage basketball fans and history enthusiasts alike to explore the inspiring online tribute to Indiana's basketball heritage."

The timing for the launch of "The Basketball Experience IN Indiana" is perfect as the theme for the Indiana State Fair is "The State That Grew the Game of Basketball". IDDC staff will be at the Indiana State Fair on Aug. 6 to celebrate "IN Indiana Day". Fair-goers can meet IDDC staff at the end of the Boulevard inside Gate 1 to play games, win prizes and discover the great things you can do around Indiana.

VisitIndiana.com/basketball?is where visitors can uncover Indiana's basketball history and experience the excitement firsthand. Are you ready to get your game on? Dive into the world of Indiana basketball with us! We created a?media toolkit?so you don't miss your shot.

Follow Visit Indiana on social media at @VisitIndiana on Facebook, Instagram and Twitter.

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