Takeaways and Recommended Reading

About six months ago, Chat GPT came out of nowhere and quickly became the fastest app to hit 100 million users, which it did in less than two months.

 

Michael Schader, CTO of Ad Impact, spoke during AAPC's webinar on June 14 about how new developments in artificial intelligence will affect our daily work and whole industries, including politics.

Balancing Efficiency & Ethics

Michael talked about how AI tools are making it easier for campaigns to write copy for fundraising emails and try "lines of attack" against sample voter profiles, even if only in a basic way. But he warned us of the dangers for political campaigns if they use generative AI to deceive voters, which the AAPC recently .

States with AI Regulations

  • TX - Enacted in 2019 - criminalized deep fakes within 30 days of election
  • MN - Enacted in 2023 and effective August 1, 2023 - criminalizes deep fakes within 90 days of elections
  • WA - Enacted in 2023 and effective July 23, 2023 - Prohibits deep fakes without disclaimers and creates a path for lawsuits

Additional Resources

This webinar was a great primer on the potential and pitfalls of these powerful new tools. For more information, see Michael’s picks below.

 

To view the webinar recording and access all of AAPC‘s exclusive benefits, become a member today!

 

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