FEBRUARY 13, 2020: In 2019, advertising on YouTube generated $15.2 billion for its parent company, Google. That’s up $4 billion from the year before.[1] ([link removed])
Last week was the first time Google ever reported YouTube revenue. Company officials said most of the ad money goes to creators of the content. However, it did not provide precise figures.[1] ([link removed])
To provide a sense of scale, CNBC noted that YouTube’s ad revenue alone was higher than all revenue for Discovery. That company owns Discovery Channel, Animal Planet, and many other properties.[1] ([link removed])
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_Scott Rasmussen is an editor-at-large for Ballotpedia, the Encyclopedia of American Politics. He is a senior fellow for the study of self-governance at the King’s College in New York. His most recent book, ** Politics Has Failed: America Will Not ([link removed])
** , ([link removed])
was published by the Sutherland Institute in August 2018._
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