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With our biggest presence at Cannes yet, we’re excited to inspire and connect with leaders in our industry on critical topics like mental health, skills-based hiring, and diversity, equity, inclusion and belonging. This month, we’ve also launched new creative to address food insecurity and fatherhood involvement, and the Ad Council Research Institute has shared new findings on substance use disorders. Learn more about our social impact work, plus where we’ll be at Cannes! |
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The Ad Council Heads to Cannes
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It’s that time of year again–the Cannes Lion International Festival of Creativity, where industry leaders from across the globe convene to celebrate creativity and innovation in advertising, marketing, media and communications. This year, we’re honored to sit on several panels discussing some of today’s most critical topics. Panels to look out for include Ad Council president and CEO, Lisa Sherman on how organizations can transform hiring practices to remove bias; Chief Equity Officer, Elise James-DeCruise on the intersection of the creator economy and DEIB; and Chief Campaign Development Officer, Heidi Arthur on harnessing audience insights, technology, and unique touchpoints to develop actionable campaigns. Check out our Cannes lineup! |
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Join the Movement to End Hunger
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In our continuing efforts to address food insecurity, we are proud to partner with Feeding America and fluent360 to launch new creative highlighting the limitless potential we can unlock when everyone has access to nutritious food. Food security offers benefits that extend beyond basic sustenance – it impacts our mental well-being, academic performance, financial stability, social connections, and long-term health outcomes. This campaign focuses on how we can create healthier, thriving and more resilient communities. Learn more about the movement to end hunger today! |
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#Dadication Campaign Launches New Creative in Time for Father's Day
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This Father’s Day, we joined the National Responsible Fatherhood Clearinghouse and the Administration for Children and Families at the U.S. Department of Health and Human Services to launch new creative for the annual activation of our #Dadication campaign. The latest creative features Oscar, a dedicated father of three, and addresses the unique challenges that impact a father’s ability to be active and present in his children’s lives. #Dadication builds on our efforts to support and empower fathers by providing resources that promote strong family connections. Check out the new creative, just in time for Father’s Day! |
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- New research by the Ad Council Research Institute outlines how to best reach, encourage and support individuals open to treatment for substance use disorders and identifies the barriers and motivators for seeking help.
- Ad Council’s Jo-Jo Jones, director of DEI&B, and Elena Havas Taylor, director of Creators for Good, prepare to moderate impactful panels at VidCon on prioritizing DEI in influencer marketing and mobilizing trusted messengers to drive awareness and create a lasting change.
- In a recent AdLibbing article on digital accessibility, we share insights from five experts who champion and center accessibility in their everyday work.
- Also on the blog, we provide a roadmap for organizations who want to show genuine support and authentic allyship during Juneteenth, and year-round.
- This month, the Lung Cancer Screening campaign celebrated an exciting milestone in reaching one million “Saved by the Scan” quiz completions! Learn more about how we’re saving lives through early detection.
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