This is easy but IMPACTFUL.

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** Your update from
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** Board of Education Launch
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Our ongoing work to save school boards is launching and you can help good people running for school boards.

Our "sane and decent" side has not had a cohesive messaging like the opposition's use of "parent's rights." This yellow/apple theme will help voters who do not pay attention to the school board races to recognize our candidates running under this non branded theme.

You will see this theme "For Public Education" and the use of "school bus yellow" or glossy yellow and the apple. Yellow literally refers to school buses and the apple refers to teachers. There will be variations of the three-word ballot slogan "For/Save/Protect Public Education" which gets to the heart of what we are for — and what the opposition is against: public education. (Note that candidates will determine their own 3-word ballot slogan based on local conditions.) Yellow also gets your attention: think of all the traffic signs in yellow!

Anyone can show their support by affixing the "For Public Education" bumper stickers and wearing magnetic lapel pins. You can be a quiet ally by just showing up at your local school board meeting. For those who are hesitant to speak in public (fear of harassment, shy, introverted, don't know what to say), you can wear the magnetic lapel pin to let others know that you're an ally. We hope to have yellow all over, especially in the high-risk communities that our candidates are running for the school board. Note that these are only available as a Gift with Donation as we are a nonprofit.

Support our program here: [link removed]

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This theme was developed with the help of a 35-year marketing veteran, a wonderful woman whose clients include HBO, BBC America, A&E, New Video, Comedy Central, Fox Sports, National Geographic and Broadway Video. Toy companies included: Hasbro, Parker Brothers, MGA Entertainment and countless others. She has worked on big projects like The Sopranos, Six Feet Under, Planet Earth, Everybody Love Raymond, My Big Fat Greek Wedding, Sex and the City and Bratz Dolls.

With gratitude,

Winn Khuong

Executive Director


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