Last week, Target announced that they would be bowing to right-wing extremists and removing certain items from their Pride collection after false and deeply transphobic criticism of the collection began circulating online.

Dear MoveOn member, 

Last week, Target announced that they would be bowing to right-wing extremists and removing certain items from their Pride collection after false and deeply transphobic criticism of the collection began circulating online.1

This decision by Target is, sadly, not surprising. Big corporations like Target simply use Pride as a form of "rainbow capitalism," making superficially supportive statements about the LGBTQ+ community during Pride Month to sell products and make a profit and then forgetting about us as soon as June is over.

Which is why we here at MoveOn want to give you a different option for snagging your 2023 Pride gear and are thrilled today to release our 2023 Pride collection!

Unlike big corporations, every single cent made from these products is used to fight back against laws attacking LGBTQ+ people and other marginalized communities and to elect politicians who will fight to protect our rights and humanity. And we do this work every day of the year—not just for a few days in June.

Click here or on the image below to check out our 2023 Pride collection now!

This year's collection contains five gorgeous items, all made in the U.S. and printed by union shops who pay their workers a fair wage.

"Gender-Affirming Healthcare Saves Lives" T-shirt

More than 520 anti-LGBTQ+ bills have been proposed across the country this year, most focused on attacking trans youth and their access to lifesaving gender-affirming care.2 Show your support for the trans community and your commitment to fighting for equality with this powerful T-shirt.

"The GOP Can't Drag Us Down" T-shirt designed by queer artist Agnes Barton-Sabo (aka Betty Turbo)

The GOP has also set its sights on banning drag, with at least 15 states considering or passing bills that would restrict or ban drag performances.3 Tell the GOP that they will not force artists into the shadows with this limited-edition T-shirt, available in three colors!

"Trans Joy is Magic" embroidered bucket hat

While we all come together to fight back against laws aimed at harming the trans community, we must also remember that trans folks deserve more than having their rights protected; they deserve to live freely, happily, and with love. Protect yourself from the summer sun and celebrate trans joy with our "Trans Joy is Magic" embroidered bucket hat!

"Pro-Queer, Pro-Democracy, Pro-Gress" yard sign

Make no mistake: The attacks on the LGBTQ+ community are directly linked to the broader GOP attacks on our democracy. The MAGA movement wants to turn back the clock on progress and create an authoritarian system where the only people free to express themselves are those who agree with their extremist ideals.

"The GOP Can't Drag Us Down" fan and button combo

Getting ready to head to Pride celebrations? Keep yourself cool—and on brand—with our "The GOP Can't Drag Us Down" fan and button combo! Or order a pack to hand them out to your friends, family, and other Pride attendees!

We are so excited to celebrate Pride with you, John, and we hope you will do it in style with our limited-edition merch collection!

But act fast! Stock is limited and guaranteed to sell out!

Thanks for all you do. 

–Kelly, Elizabeth, Emily, Oscar, and the rest of the team

Sources:

1. "Target removes some Pride Month products after threats against employees," NPR, May 24, 2023
https://act.moveon.org/go/173171?t=10&akid=353519%2E40999114%2EYtxOXs

2. "Roundup of Anti-LGBTQ+ Legislation Advancing In States Across the Country," Human Rights Campaign, May 23, 2023
https://act.moveon.org/go/173164?t=12&akid=353519%2E40999114%2EYtxOXs

3. "Tennessee is set to become the first US state to ban drag," Quartz, February 23, 2023
https://act.moveon.org/go/173172?t=14&akid=353519%2E40999114%2EYtxOXs

Want to support MoveOn's work? Book bans have skyrocketed thanks to right-wing state laws which have forced teachers to remove books from their classrooms. In response, MoveOn is launching a "Banned Bookmobile," filling it with books that the far right has banned, and driving it around to hand out those books, for free, in highly trafficked areas that will attract media attention. To keep the Banned Bookmobile up and running into 2024, we need your help.

Will you chip in to power our critical work?

Click here to chip in $3, or whatever you can afford.

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