From Health Affairs Today <[email protected]>
Subject Third-Party Tracking On Hospital Websites
Date April 10, 2023 8:04 PM
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Legal liability for hospitals, privacy risks for patients
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Monday, April 10, 2023 | The Latest Research, Commentary, And News From
Health Affairs

Dear John,

What drives disparities in health care? Alan Weil joins PwC's podcast
Next in Health today to discuss that question and steps toward
addressing these inequalities. Listen here
<[link removed]>.

Third-Party Tracking On Hospital Websites

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Third-party tracking, typically installed on websites to add
functionality, is lightly regulated. On hospital websites, third-party
tracking is not subject to the Health Insurance Portability and
Accountability Act (HIPAA) when observing people's browsing behavior
across hospital websites.

In their new Health Affairs article, Ari Friedman and coauthors find
that nearly all hospitals allow third parties to capture data
<[link removed]>
about how patients and other users navigate their websites.

Hospital website home pages initiate a median of sixteen data transfers
to numerous third parties, "including some of the largest technology and
social media companies, advertising firms, and data brokers."

The authors outline specific policy recommendations in their article,
asserting that policy makers should address tracking in proposed privacy
legislation that builds on the framework of the American Data Protection
and Privacy Act.

Coauthor Matthew McCoy will appear on tomorrow's episode of A Health
Podyssey
<[link removed]>
to discuss this research and the implications for hospitals and policy
makers.

Read More
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Elsewhere At Health Affairs

Today in Forefront, Katie Schenk and coauthors draw on their lived
experiences as frontline public health professionals before and
throughout the COVID-19 response
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to discuss the urgent need to reimagine a public health workforce.

Strains on the public health workforce were recently highlighted in the
March issue of
<[link removed]>Health
Affairs
<[link removed]>,
and to accompany the issue, we held a Lunch and Learn discussing the
workforce exodus in state and local public health.

If you missed the event, you can access the recording
<[link removed]> on our YouTube page.
Health Affairs is grateful to the de Beaumont Foundation for making this
Insider event available to everyone.

 

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Daily Digest

Widespread Third-Party Tracking On Hospital Websites Poses Privacy Risks
For Patients And Legal Liability For Hospitals
<[link removed]>Ari
B. Friedman et al.

We Are The Public Health Workforce
<[link removed]>

Katie D. Schenk et al.

 

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In last week's quiz, we asked:

What is the Individual Mandate in the ACA?

Answer: The requirement that individuals must purchase minimum essential
insurance

Visit Health Affairs to discover research and  policy analysis about
the Affordable Care Act <[link removed]> .

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mailto:[email protected]

About Health Affairs

Health Affairs is the leading peer-reviewed journal
<[link removed]> at the intersection of health,
health care, and policy. Published monthly by Project HOPE, the journal
is available in print and online. Late-breaking content is also found
through healthaffairs.org <healthaffairs.org>, Health Affairs Today
<[link removed]>, and Health Affairs Sunday
Update <[link removed]>.  

Project HOPE <[link removed]> is a global health and
humanitarian relief organization that places power in the hands of local
health care workers to save lives across the globe. Project HOPE has
published Health Affairs since 1981.

Copyright © Project HOPE: The People-to-People Health Foundation, Inc.

Health Affairs, 1220 19th Street, NW, Suite 800, Washington, DC 20036, United States

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